LimeLife MLM: Did The FTC Really Say It's A Pyramid Scheme?
What Is LimeLife MLM?
It’s another one of those MLM (aka Network Marketing, aka Pyramid Scheme) Programs whose main purpose is to sign you up, buy a product kit, then get you to sign up your friends, family, and co-workers to do the same thing.
Honestly, it’s promoted by damn near every high level MLM member who only gets paid through their affiliate links to the course. Yep, you read that right…
Sellouts, it’s promoted by sellouts.
It’s supposed to show you how to become a successful “Network Marketer” but most members barely make any money promoting their products.
That’s just the truth…you won’t get rich off a shitty 30% commission from an over-price bottle of skin cream or multi-vitamins.
If you want to really get rich online, (at an average of $1,500 per sale PER MONTH), check out our #1 recommendation here.
And while we have to be honest for this review…
LimeLife does come with some relatively helpful information to make money online and land some decent commission checks…
But it’s outdated AF!
At the end, I’ll answer some of the most frequently asked questions regarding LifeLife and network marketing in general.
And most importantly, I’ll show you the exact system I used to build my own internet marketing business to over $40,000 a month in mostly passive income.
This system made me swear off Network Marketing for good, because it uses some of the same skills but in a much more powerful and profitable way!
But more on that later…
For now let’s hop into all things LimeLife!
Check Out This Simple Way To Run A Digital Real Estate Empire Online
This is so simple, it should be illegal.
Table of Contents
LimeLife is a multi-level marketing company that offers a business opportunity selling cosmetic and skin care products.
In my LimeLife review, I will talk about its structure, product line, and most of all, if this MLM company is legit or a pyramid scheme like the majority of MLMs today.
We’re going to review multiple aspects of LimeLife to decide if it really is the best network marketing platform out there.
We’ll also talk about whether network marketing is the right online business model for you.
LimeLife by Alcone MLM Overview
Name: LimeLife by Alcone
Owners: L’Occitane en Provence; Michele Gay & Madison Mallardi
Price to join: $169 Starter Kit (one-time payment); $9.95 per month for your replicated website; $75 annual renewal fee
Official Website: limelifebyalcone.com
What Is LimeLife By Alcone?
Originally called LimeLight by Alcone, it has been rebranded to LimeLife by Alcone.
It’s an MLM company in the area of skincare and cosmetic products since its launching in 1952.
That’s nearly 70 years.
But does that mean LimeLife is trustworthy just because it’s been around longer than Rock & Roll was invented?
Well, during its early days, LimeLife gave out cosmetic products to people in the entertainment industry.
Since then, it has been growing, renaming, reorganizing and adding new items to the product line. Now it has become what is now called LimeLife by Alcone.
This brand is fairly new but it’s still the same company. They have undergone multiple rebranding and the latest was in 2018.
I’m just a little intrigued about why they needed to rebrand multiple times. When a company rebrands, it’s usually because the existing branding is not attracting customers.
That or to avoid the bad press for scamming people.
Are LimeLife's Products Worth The Price?
Product costs range between $20 and $150.
According to LimeLife by Alcone, their skincare and cosmetic products are made from organic and natural ingredients, absolutely free from chemicals or harmful additives.
Not sure how true this is because I’ve read quite a number of complaints and issues regarding the “all natural” claim.
Also, I feel LimeLife’s products are a tad costly. They are most likely overpriced due to the commissions given to the MLM downlines.
The LimeLife MLM Business Opportunity
The network marketing company, LimeLife by Alcone, presents two ways you can make money.
First is, when you join LimeLife by Alcone member, you become what they call a “Beauty Guide” who sells their makeup and skincare products, and recruit others to join the MLM company.
Second is when you recruit others to do the same.
As a “Beauty Guide,” you would need to purchase a starter kit to begin marketing the products. The starter kits are in two tiers which I will discuss in the next section.
To sign up, you would need to fill out their registration form on their website.
How Much Does It Cost To Join LimeLife?
LimeLife by Alcone has two starter kits:
- The Business Starter Kit with one variation at $99.
- The Silver Business Starter Kit with 4 variations at $169. This starter kit gives you four options to choose from.
Check out the screenshots of the these starter kits below. You would need to have one as a beauty guide of LimeLife.
You can choose either the Business Starter Kit or go straight for the Silver Business Starter Kit at $169 if you have the budget and which you will need to buy in your first year. What’s good about the silver kit is that you can choose from four different variations.
If you check their website, you’d find that you’ll be required to first purchase a starter kit before you are directed to their registration form.
Now, let’s check the total amount that will cost you for just the first year.
- Business Starter Kit @ $99 + Website fees for 12 months @ $119.40. This gives you a total cost of $218.40 for the first year using the basic business starter kit.
- Silver Business Starter Kit @ $169 + Website fees for 12 Months @ $119.40 gives you a total cost of $288.40 using the Silver business starter kit for your first year.
Honestly, the fees are really all that high…
My concern isn’t about these fees, but the “cost” of working as a beauty guide in this MLM business scheme.
They would require you to arrange for “home parties” which aren’t cheap. Normally, your friends and family will be your first potential prospects in these home parties. And often, it results to fallouts which isn’t good.
Besides this arrangement, as in the case with most MLMs, you’ll likely receive follow-up calls from your upline which are often very pressuring and pushy.
In some stories I’ve heard, they would go as far as telling them, “Stop being lazy.”
This and a lot more are the reasons why most of their beauty guides cancel or quit the program.
In my opinion (and I’m pretty confident most will agree to me), MLM isn’t the best business model for 2021.
LimeLife by Alcone’s Most Basic “Business Starter Kit” edition @ $99
For $99, the Business Starter Kit includes the following items:
- Perfect Eyeliner Pen
- Perfect Mascara
- Perfect Translucent Powder
- Perfect Lip Gloss
- Travel Size Priming Spray
- Travel Size Setting Spray
- Mini Powder Brush
- Catalog & Training Materials
“Silver Business Starter Kit – Light” edition @ $169
“Silver Business Starter Kit – Medium” edition @ $169
LimeLife by Alcone’s “Silver Business Starter Kit – Dark” edition @ $169
LimeLife by Alcone’s “Silver Business Starter Kit – Deep” edition costs $169
For $169, each Silver Business Starter Kit includes the following items:
- 10 Catalogs
- Foundation Matching Card
- Training Materials
- Face Mask
- Dew Date Face Oil
- Bamboo Renew Body Scrub
- Blush/Powder Trio Palette
- Perfect Eyeliner Pen
- Perfect Mascara
- Enduring Lip Liner
- Enduring Lip Color
- Perfect Lip Gloss
- 2 Perfect Lipsticks
- Blenderful Non-Latex Makeup Sponge
- Silver Business Starter Kits are available in Light, Medium, Dark and Deep.
These are all the options you can choose from to start working as a beauty guide for LimeLife by Alcone.
Can You Really Make Money with LimeLife?
Yes, you can…
But there’s a lot that comes along with MLM that many people struggle with.
In fact, check out the Top 5 Reason Why Most Network Marketers Fail.
Now, don’t get me wrong…
You can certainly make money with MLM, but if you’re gonna put in the amount of grueling work to do this business (which, trust me, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.
The program that helped skyrocket my online business to $40,000+ per month is so simple that making money really does become second nature.
If you become a part of the LimeLife MLM, you get the opportunity to make commissions of up to 35%.
But you won’t earn this straight away though. You would need to check their compensation plan to see what I mean.
You will also get a portion of your team’s overall sales if you opt to head a team.
You may view their compensation plan PDF where you can see your potential earning for every sale you make, including what you can make off of other people’s sales.
To give you an idea, below are 9 different ways a LimeLife by Alcone beauty guide is compensated:
- Base Commission
- Fast Start Incentives
- Enhanced Commission
- Direct Enroller Bonus
- Certified Mentor Bonus
- Leadership Bonus
- Leader Generation Bonus
- Executive Bonuses
- Car/ Lifestyle Bonus
The choice is yours if you want to be a full-time beauty guide or a part-timer. Below is a quick rundown of how you can get started:
- The first step is to decide on your starter kit. Do you want to go for the $99-Business Starter Kit or the Silver Business Starter kit which gives you 4 variants to choose from for only $169. With the Silver Kit, you can choose from these shades: Light, Medium, Dark, or Deep. Both starter kits provide helpful resources to back you up.
- The second step is to fill out your online registration form. Here, you will be setting up your replicated website – which, by the way, is an obvious red flag.
- The third step is to accept and consent to their rules and regulations.
LimeLife by Alcone Red Flags
Easily, the first red flag is their lack of transparency. They don’t disclose exactly how much your potential income would be if you choose to lead a team.
I don’t personally like MLM and I’m in no way spending hard-earned money for it, so I can’t really verify if they do provide this information.
The “replicated” website is LimeLife’s second red flag.
Well just to give you a thought:
How will you drive traffic to that site?
I can promise you that the SEO will be really bad.
Will you have to blog to generate traffic?
Maybe use social media?
Or perhaps pay for PPC ads?
LimeLife MLM Complaints
I’ve noticed a lot of concerning complaints from Beauty Guides both about the MLM business scheme and the actual products they sell.
When people cancel, it appears that the LimeLife MLM scheme does not want to give them a refund.
I’ve seen a number of complaints of guides attempting to withdraw before the following billing cycle, only to be billed for several months afterwards.
The usual excuse Limelife gives?
It’s the contract that the members sign when they join, plus several other excuses despite a lot of their beauty guides cancelling.
Despite the multiple cancellation requests their beauty guides make, LimeLife continues to bill them month after month. That is just outright sneaky and wrong, if you ask me.
Below are some screenshots of these complaints on LimeLife by Alcone found in Better Business Bureau (BBB)
While the complaints you see above are about the MLM scheme, the complaint below is because of the products and is from a woman who might need to spend for a dermatologist after using their cosmetics.
These are just a few samples of complaints you’ll find about LimeLife by Alcone. Sadly, there’s a lot more in the Better Business Bureau website.
Pros Of LimeLife MLM
- The process of their online application is quite simple, involving just three steps. You select a startup kit from their two tiers, the $99 Business Starter Kit or the $169 Silver Business Kit. The starting packages feature a variety of cosmetics as well as some instruction included in the bundle.
- I feel the cost of getting started with LimeLife’s MLM business opportunity is pretty fair. It’s also worth noting that there is an annual cost of $75 to maintain Beauty Guide membership. In addition, you’ll be charged a monthly fee of $9.95 each for your replicated website.
- Training will always be helpful regardless of the type of business you are pursuing. I’m not sure, though, how helpful or comprehensive LimeLife’s MLM training is since I’ve no interest in becoming one of their beauty guides.
Cons Of LimeLife MLM
- With the MLM business model, it will be difficult to sell and bring in new recruits to build your downline.
- In some of the complaints I’ve read, cancelling your LimeLife MLM membership appears to be quite tough.
- Some people experience a bad reaction on their skin after using the LimeLife by Alcone products. Limelife by Alcone makes bold claims that their products are chemical-free, but some say they do because apparently, there are adverse effects the products bring on their customers’ skin.
- You can’t expect replicated websites to rank. You’ll need to put in a lot of effort by creating a lot of optimized content for it to rank well and in turn, drive your targeted traffic to your business. Instead of joining an MLM, you might want to create a website for an affiliate marketing business.
- To maintain your membership in this MLM scheme, you must pay an annual fee of $75. In addition, there is a monthly website cost of $9.95. Total annual cost – $9.95 x 12 = $119.40 Add $75 to get a total of 194.40. There is also a minimum requirement of $300 worth of sales that you must maintain every month to keep your membership active as a beauty guide active.
Is LimeLife A Pyramid Scheme Or A Scam?
First off, LimeLife by Alcone isn’t a scam and is a legit MLM company that has been running since 1952.
The majority of multi-level marketing companies carries product lines that are good, and sometimes even great.
But this isn’t enough reason to join any MLM.
A Ponzi Scheme or pyramid scheme involves recruitment to generate profit. So that means for you to make a considerable income, you would need to build your team of downlines by recruiting.
Of course, It’s entirely POSSIBLE to build a profitable, successful network marketing business… But there are better ways to build a business other than with Network Marketing or MLM.
Because unlike network marketing, it actually provides real proof of real success from real people as recently as a few days ago.
And the same thing goes for each and every recruit you bring into your downline.
So recruitment is really the primary method for any MLM business model to wok out – that is, to make significant profit.
Nowadays, you just can’t call any company a fraud or a scam because that might put you in hot water in case the MLM company decides to sue you.
And so, let me put it this way – I don’t personally recommend LimeLife by Alcone, or any MLM business.
Recruiting is no easy task and if you aren’t up for it, your time and money are just going to go to waste.
The pressure involved in building your downline is not something most would like to get into. After all, not every prospect is a good salesperson. Even if they do try to become one, it’s going to be an uphill climb for them.
Recruitment is one thing, and maintaining a monthly sales quota is another.
Just imagine pushing people to buy your products just to meet the $300 minimum sales requirement. Some beauty guides would even spam potential customers to make some sales.
Imagine having to beg people to buy from you just so you can meet your
But don’t get me wrong, I’m not saying you shouldn’t try LimeLife. Best is to do your due diligence before joining any money-making online opportunity, which you are already doing right now.
There are other business models out there that can make money for you. that you need to check out so you can make a well-informed decision.
What Is Our Top Recommendation For Making Money Online In 2021?
Our review team has come across a program in the real estate industry that is next level!
Although it’s not real estate in the traditional sense, it’s all digital.
Where LimeLife falls short in helping you make money online is in scalability.
There’s only so much time in a day and there’s only so many people you can reach to sell by yourself.
MLM companies know this!
Which is why they push so hard for you to recruit for your downline…you can’t get rich with it as a one man/woman show.
But what if you could make even more money off of little local websites without having to spend hundreds of dollars on overpriced products and a bunch of time recruiting people to sell under you?
With this digital real estate program, you can make recurring monthly income without constant sales to your friends and constant recruitment!
Sound too good to be true?
Of course it does!
But it isn’t…in fact, business owners wish they had this skill!
All you have to do is build and rank a LOCAL website and forward the jobs off to a business owner in town, you could even email it to them!
This works for literally any service based business, tree service, plumbing, towing, etc.
How do you get paid and how much?
Simple, after you forward the jobs off to a business owner and he makes some money off of them, you simply ask to make the deal beneficial for each other.
A fair price to charge per lead, depending on the industry is 10-20%…let’s just use the tree service industry for example and go by worst case scenario.
Let’s say you build and rank the site and only 10 jobs a month come in. The average tree service job is anywhere from $500-$2000!
That means at bare minimum you have an asset worth $500 a month!
See why they call it digital real estate now? That’s a rent payment.
The great thing is how easy it is to scale. You don’t have to worry about:
- Your upline getting paid before you
- Begging your friends and family to buy from you
- Recruiting people all the time
But as it is with LimeLife… You only get what’s left of the pie if you meet a monthly quota…
The course we recommend actually allows you to collect HUGE FLAT RATE DEALS. Truly passive income!
The training program takes making money online to a whole other level. The owner of the program walks you through how to build and rank a site hand in hand, with the occasional voice over when he is sharing his screen.
You will learn the importance of keywords, website name, how to send call notifications via email, backlinking, etc.
Once the training program is completed you will also have access to a Facebook group much better than the LimeLife group in our opinion. This group is much more active.
Unlike LimeLife, where you’re getting maybe $10 per sale, you could be getting 10-20X THAT.
A business will always want more leads and another job. In fact it doesn’t even matter that the job isn’t coming from their website name…they see it as it is…expanding digital real estate.
Unlike LimeLife, more people have been able to walk away from their 9-5 job as well.
Digital real estate allows you to have total passive income with most of your day being spent WITH your friends, NOT selling to them.
Now, I know you probably have tons of questions…