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Sunrider MLM: 9 Things You Need To Know!

Is Sunrider International A Scam? The Herbal MLM Company EXPOSED

Sunrider International likely invited you to an a herbal business opportunity.

It’s one of the oldest companies in multilevel marketing.

It’s a smart move that you do your own research before investing in any business opportunity. That’s how to avoid scams and make money online legally!

For the record, I am not affiliated in any way with Sunrider International. So please know that I am not here to pitch or to sell you anything.

This review is completely unbiased.

However, the question remains: Are they a legitimate company or a scam?

So, let me tell you what this MLM business offers.

We’re going to review multiple aspects of Sunrider to decide if it really is one of the better network marketing platform out there.

We’ll talk about whether or not you should join Sunrider and if it’s the right decision for you.

In the end, I’ll answer some of the most frequently asked questions regarding Sunrider and MLMs in general.

But most important, I’ll show you the exact system I used to build my own internet marketing business to over $40,000 a month in mostly passive income.

This system made me swear off network marketing for good, because it uses some of the same skills in a much more powerful and profitable way!

Check Out This Simple Way To Run A Digital Real Estate Empire Online
With no:
This is so simple, it should be illegal.

Table of Contents

Sunrider International Review Summary

Company Name: Sunrider International

Founder: Founded by Tei-Fu Chen in 1982

Product Type: Health and Wellness MLM

Corporate Office: 1625 Abalone, Torrance, California, United States

Employee count: 311 employees

Price: $120 Membership Fee + $120 Starter Pack + $200 Monthly Autoship

Best For: People who are capable of marketing herbal health and wellness products

Summary: Most of Sunrider’s products are overpriced, and they lack any special selling points that could make them stand out from those of other companies in the same industry. As with any MLM companies, Sunrider has high startup costs. Its compensation plan also appears similar to many other MLMs’. Moreover, this network marketing company has nothing special or unique to offer.

Rating: 25/100

Recommended: No

What Is Sunrider International?

The multilevel marketing (or MLM) company, Sunrider International, was founded by Tei-Fu Chen and continues to operate today.

Their annual revenue tops $700 million and their largest market is China. Other markets include the United States, Taiwan, Korea, and Hong Kong.

At Sunrider, there are 311 employees across the globe working for the company. They offer a range of job positions, i.e. Multimedia Designer, Legal Technical Writer, to name a few.

Sunrider Product Line

Sunrider makes a variety of herbal health products, including diet pills, teas, and health snacks, all of which are kosher and halal, making them suitable for both Jewish and Muslim customers.

The company offers products in a number of categories, such as:

  • Herbal Foods and Drinks
  • Herbal Nutritional Supplements
  • Weight loss/active lifestyle
  • Skin Care
  • Personal Care (Hair and Body Products)
  • Oral Care
  • Cosmetics
  • Household Products

The wide variety of Sunrider products, especially its halal and kosher certifications, make it easier to market, but we must also examine its quality.

Because Sunrider does not publish any ingredients list for its products on its website, it is impossible to believe those claims since no proof (or ingredient list) was provided.

The Food and Drug Administration does not regulate Sunrider’s herbal supplements either. You can learn more about the company’s products on its website.

Are The Products Worth It?

A competitive price is important in order to keep people buying your product regularly and to position you as a market leader. I selected the cheapest product in each category and compared each one with similar products.

You can see that the majority, if not all, of Sunrider’s products are quite expensive, and you can find much cheaper options at iHerb that may work the same, if not better.

Seriously, $2.20 for just ONE sachet of tea is outrageous. It’s over a 1000% markup!

Opportunity Breakdown: Can You Make Money With Sunrider?

Independent Business Owners (IBOs)

Sunrider refers to its distributors/ consultants as independent business owners (IBOs). The business opportunity with Sunrider is expensive from the get-go.

To be an IBO, you must purchase a Starter Pack ($120) and renew every year for $120, which Sunrider claims to be the industry standard. I’ve done quite a few research on MLM structures, and this method is not standard practice.

Upon renewing, you are granted access to Sunrider University, Business Center, Mobile App and various printed material, including newsletters and product catalogs. Retail prices are discounted by 10% for IBOs.

Preferred Customers

You can also be a Preferred Customer instead of an Independent Business Owner. A $30 annual fee lets you become a Preferred Customer, which allows you to earn 5% off the retail price.

The program allows you to earn 10% off retail prices every month – this translates into $200 of products every month!

Commission Scheme

Sunrider’s commission plan is complicated and difficult to understand like most MLMs. Different rewards and bonuses are available for different ranks, along with different payout percentages.

This strategy involves recruiting as many people as possible and convincing the recruits to do the same as well.

A Star rank is required in order to start earning Unilevel commissions, which is not available to IBOs by themselves.

If you want to be successful, you must continually achieve a certain amount of sales for your group, depending on which tier you are in.

Since this is people-based business, your success relies heavily on the motivation and willpower of others.

Product Sales

A major problem with Sunrider’s products is that they can be accessed without having signed up with the company.

It is available on numerous sites such as Amazon or eBay at a member’s price or even less, indicating that its distributors are trying to offload their stocks.

Selling your products will turn out to be a challenge since you have to charge above the Member’s Price to earn any money – but if others are offering the product for less, how can you succeed?


Well-Established MLM Company

With a worldwide presence, the company has been managed by scientists and experts since it was founded 38 years ago.

Won Legal Hurdles I The Past

 In the past, the company faced legal hurdles, i.e. tax evasion, customs fraud scheme, etc., and was able to overcome them and got out of them stronger than ever before.

Runs Their Own Manufacturing Plants

Sunrider runs their own manufacturing facilities that are NSF-certified (

Offers A Wide Variety of Products

 The Sunrider line of products includes many unique formulations and ingredients and already receive positive user feedback.

The product categories range from foods and drinks, to health supplements, to beauty products, to cleaning products.


Expensive Start-Up Costs

Sunrise International has high startup costs.

If you want to get wholesale products, you’ll need to pay a $120 membership fee (which must be renewed annually), PLUS you’ll have to buy a Starter Pack for $120.

Additionally, the company has an autoship program at $200 a month which you are required to avail and could cause financial strain if you can’t consume all the products you’re receiving each month.

These costs apply from day one, even before you make a dime or sign up your first recruit!

Its Products Are Expensive And Generic.

At iHerb, I searched for protein powders, shakes, slimming teas, and appetite suppressant pills which are all included in the SunFit Pack. You’ll find that every single product from iHerb is cheaper!

Also, they generally contain much more servings than Sunrider’s, making it a better value to buy and consume regularly. 

It’s Recruitment Focused.

Sunrider’s income disclosure shows that only 1.45% of people earn more than $1000 per month. Approximately 42% of active distributors earn $177.35 every month – when you include the required $200-commitment, they lose $271.80 a year!  

As in the case of any MLM company, if your downline or “co-workers,” if you will, fail to recruit, you will not make any significant income.

In my opinion, you should look at other opportunities if you want something more sustainable.

Is It A Scam?

Sunrider is not a scam and is a legit company that has been operating for 38 long years now.

MLM success rates are notoriously low, and people rarely succeed in them. Sunrider does not have a great compensation plan and does not have strong, currently in-demand products.

Additionally, you will need to continue selling the products and recruiting people who are dedicated to building the business and who are able to repurchase the products consistently, which is quite challenging to sustain long-term.

Can You Really Make Money With Sunrider International?

Yes, You can!


There’s a lot that comes along with Network Marketing that many people struggle with.

In fact, check out our Top 5 Reason Why Most Network Marketers Fail.

Now, don’t get me wrong…

It’s not impossible to make money with Sunrider, but if you’re gonna put in the amount of grueling work to do this business (which, trust me, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.

The program that helped skyrocket my online business to over $40,000+ per month is so simple that making money really does become second nature.

What Is Our #1 Recommendation For Making Money Online In 2021?

Our review team has come across a program in the real estate industry that is next level!

Although it’s not real estate in the traditional sense, it’s all digital.

Yup, Digital Real Estate!

Where Sunrider falls short in helping you make money online is in scalability. 

There’s only so much time in a day and there’s only so many people you can reach to sell by yourself.

Sunrider knows this!

Which is why they push so hard for you to recruit for your downline…you can’t get rich with it as a one man/woman show.

But what if you could make even more money off of little local websites without having to spend hundreds of dollars on overpriced products and a bunch of time recruiting people to sell under you?

With this digital real estate program, you can make recurring monthly income without constant sales to your friends and constant recruitment!

Sound too good to be true?

Of course it does!

But it isn’t…in fact, business owners wish they had this skill!

All you have to do is build and rank a LOCAL website and forward the jobs off to a business owner in town, you could even email it to them!

This works for literally any service based business:

  • tree service
  • plumbing
  • towing
  • painting
  • landscaping etc. 

How do you get paid and how much?

Simple, after you forward the jobs off to a business owner and he makes some money off of them, you simply ask to make the deal beneficial for each other.

A fair price to charge per lead, depending on the industry is 10-20%…let’s just use the tree service industry for example and go by worst case scenario.

Let’s say you build and rank the site and only 10 jobs a month come in. The average tree service job is anywhere from $500-$2000!

That means at bare minimum you have an asset worth $500 a month!

See why they call it digital real estate now? That’s a rent payment. 

The great thing is how easy it is to scale. You don’t have to worry about:

  • Your upline getting paid before you
  • Begging your friends and family to buy from you
  • Recruiting people all the time

But as it is with Sunrider… You only get what’s left of the pie if you meet a monthly quota…

The course we recommend actually allows you to collect HUGE FLAT RATE DEALS.

Truly passive income!

The training program takes making money online to a whole other level. The owner of the program walks you through how to build and rank a site hand in hand, with the occasional voice over when he is sharing his screen.

You will learn the importance of keywords, website name, how to send call notifications via email, backlinking, etc.

Once the training proram is completed you will also have access to a Facebook group much better than the Sunrider group in our opinion. This group is much more active.

Unlike Sunrider , where you’re getting maybe $10 per sale, you could be getting 10-20X THAT. 

A business will always want more leads and another job. In fact it doesn’t even matter that the job isn’t coming from their website… they see it as it is… You helping them make more money.

Unlike Sunrider , more people have been able to walk away from their 9-5 job as well. 

Digital real estate allows you to have total passive income with most of your day being spent WITH your friends, NOT selling to them.

Now, I know you probably have tons of questions… 

So, check this out to learn more.

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