SiteImprove Review (2022 Update): Best Web Analytics Tool? Maybe, But #12 Really Got Me Thinking!

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Updated: January 23

By: Scam Risk - Expert Reviewer

SiteImprove Review (2022 Update): Best Web Analytics Tool?

Siteimprove Overview

Are you looking for a one-stop-shop for increasing your brand’s online visibility? if that’s the case, you may want to take a look at Siteimprove.

It does, however, go above and beyond many of the other all-in-one solutions I’ve examined in the past. Siteimprove may be the next step in digital marketing software development.

Additionally, Siteimprove helps with data privacy, quality assurance, and website accessibility in addition to the usual array of services offered by other tools.

It can even do some work for you and save you money.

In a nutshell, Siteimprove is the result of combining marketing automation with website optimization.

This review will go over Siteimprove to see if it really is the best Digital Marketing Software out there.

This Siteimprove review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Pros: What I Liked

  • UI is very simple.
  • The reporting feature simplifies processes.
  • Accessibility helps identify issues and violations.
  • Easy-to-follow instructions for fixing issues
  • The main dashboard gives a bird's eye view of the site.
  • Shows where the problem is on the page.
  • Landing page behavior trackings
The Good

Cons: What I Didn't Like

  • No website pricing guide
  • Site crawling takes a long time to score
  • Recurring errors in reports
  • Misses broken links
  • Too many ways to navigate within the app
  • Some may find the learning curve steep.
The Bad

You’ll learn whether SEO is the right online business for you.

And at the end, you’ll find answers to some of the most frequently asked questions regarding Siteimprove and Digital Marketing Software in general.

But most importantly, you’ll see the exact system many others have used to build their own internet marketing business to over $40,000 a month in mostly passive income.

This system made them swear off SEO for good, because it uses some of the same skills but in a much more powerful and profitable way!

What Is SiteimproveWhat Is Siteimprove?

Siteimprove is a cloud-based software designed to assist small and growing marketing teams in carrying out their digital marketing strategy. The tool provides a comprehensive platform for enhancing one’s digital presence.

This product suite provides accessibility tools, SEO, web analytics, control and transparency over personal data, quality assurance for digital content, paid search optimization, and web performance management through plug-and-play integrations with leading content quality management systems. Additionally, the suite includes customizable dashboards, policy management, response monitoring, plugin, extension, custom API integrations, and automated reporting.

The software performs an automated check and flags any errors or inconsistencies across the web pages, recommending changes to the teams. It includes a metric called the Digital Certainty Index (DCI) that allows organizations to track the quality of their website.

Siteimprove is a platform for digital analytics and content quality assurance. Siteimprove includes in-page web analytics features such as behavior maps and user feedback/surveys, in addition to conversion measurements and site visitor journey tracking. On the content front, Siteimprove provides website performance monitoring, SEO, PDF, and webpage scanning for brand policy compliance, etc. The Analytics and Content suites are available separately or as part of the Siteimprove Intelligence Platform.

Siteimprove Is Best For?

Siteimprove assists public and private organizations of all sizes in overcoming every modern web challenge and transforming their website into the asset it was intended to be. The Siteimprove platform is ideal for digital marketing agencies and digital marketers looking to boost SEO digital presence and to make their sites accurate.

Siteimprove Key FeaturesSiteimprove Key Features: Siteimprove offers the following

  • Real-Time Monitoring
  • Access Controls/Permissions
  • Policy Management
  • Performance Metrics
  • Alerts/Notifications
  • Pageview Tracking
  • Availability Testing
  • Campaign Management
  • Multiple Site Management
  • Compliance Management
  • Goal Setting / Tracking
  • Conversion Tracking
  • Data Mapping
  • Full-Text Search
  • Event Logs

Improving AccessibilitySiteimprove Reviews 2022 | Digital Marketing agencies

Is your website accessible to people who have vision problems?

What about the elderly?

For people who have cognitive disabilities?

Siteimprove is here to help if you answered “no” or “I don’t know” to any questions.

Using Siteimprove’s automated testing tool, you can scan your entire website for accessibility issues. Before publishing content, I can use Siteimprove to quickly identify and correct potential misspellings, accessibility errors, and SEO issues.

Siteimprove provides reports and support to your IT team (developers, designers, and content authors) to guide them through remediation and ensure compliance with accessibility standards and legal requirements.

Following that, it will generate a report that divides the issues into manageable tasks.

Additionally, the tool provides you with a historical graph to demonstrate that you’re on the right path to creating an accessible website.

Siteimprove also assigns a “score” to your website based on its accessibility. This will indicate how much work remains to be done to bring your site up to speed for all types of visitors.

Do you have a big website? No worries, the tool can test hundreds of thousands of pages simultaneously.

You can also set the scan to prioritize the areas of your site that you believe are the most important.

Simply put, this feature is not available in many other tools. It’s a strong selling point for Siteimprove.

All-in-One SEO ToolSiteimprove offers All-in-One SEO Tool

Another great selling point: one of Siteimprove’s tools is an all-in-one SEO tool.

The Swiss Army Knife solutions I write about usually mean that they are a one-stop-shop for all of your SEO requirements. However, the comprehensive SEO tool is only one of the software’s features in this case.

What’s not to appreciate about that?

The following is what you’ll get from using the Siteimprove SEO tool:

  • On-page diagnosis – Assess your on-page SEO using 70+ checkpoints divided into four categories: user experience, mobile, content, and technical.
  • Backlink analysis – Determine which sites pass you the link juice you require to rank high in search engine results pages (SERPs).
  • SEO scores – Dashboards allow you to see your overall SEO performance at a glance.
  • Duplicate content finder – Look for content you’re hosting that’s suspiciously similar to other content on the internet.
  • Search engine analytics – View visitor information by engagement, country, and other criteria.
  • Keyword insights – Learn about keywords that can be used to attract visitors to your website. Identify low-hanging fruit, long-tail keywords, and search terms with high impact.

Siteimprove also allows you to create activity plans that will assist you in monitoring and tracking your optimization efforts.

Deep InsightsDeep Insights

To get a broad picture of how well you’re doing with SEO, use tools like Google Search Console and Google Analytics. Siteimprove provides more in-depth information.

To begin, you can create reports that only include the most important metrics to you. This way, you’ll be able to see if specific strategies are yielding results.

Aside from that, the tool allows you to create a conversion path to identify the weak points in your sales funnel.

Siteimprove also provides behavior maps, showing where your visitors are spending the most time on your site. Those are most likely the areas where you want to include calls to action or important information.

You can also get feedback directly from visitors using the tool. On-page survey boxes will tell you what your site’s visitors are looking for.

Data Privacy

Are you gathering user information? You should keep it safe.

Data from Siteimprove Privacy aids in this by automating the management of personal data on your website.

The tool includes an IP and Domain Map that displays the geographic regions in which you handle data. You can also have a list of all the cookies you’ve tracked with the Cookie Tracker.

With its Personal Data Inventory feature, Siteimprove even allows you to scan through customer or prospect user data. This tool will enable you to quickly collect email addresses, ID numbers, names, and other information.

And here’s where the software really shines: it can help you stay in compliance with current regulations. For example, it can assist you in remaining GDPR compliant.

Assume a user from the EU requests that your website “forget” them.

Siteimprove makes it simple to remove that person’s information.

An added benefit of using this software is demonstrating your efforts to any pesky regulators.

Quality AssuranceSiteimprove QualityAssurance : Accessibility errors and Accessibility issues

At first glance, the Siteimprove Quality Assurance component appears to be a standard SEO web crawler such as Screaming Frog. In reality, there’s a lot better to it than that, though.

While the tool crawls your website to identify broken links and other SEO issues, you’ll receive a report with far more information than you’ll find with other services.

To begin, it will identify outdated or irrelevant content. That will be your cue to make changes to your blog posts.

Siteimprove will also notify you if your branding or wording is outdated.

The tool will also evaluate the readability of your content. You’ll be notified if any of your articles are too dense or difficult to understand.

It also allows you to cross-check content for other quality assurance issues, allowing you to make targeted improvements for an improved user experience right away.

Finally, Siteimprove doubles as a spell checker!

Ad ImprovementSiteimprove Review: Ad Improvement and accessibility issues

You’re probably not solely relying on organic traffic to raise brand awareness. You’re probably also running Google Ads.

Siteimprove can assist you in optimizing those ads.

The tool will provide you with a prioritized list of conversion barriers on your landing pages. You can even use the ad tool with Siteimprove Analytics Heat Maps to determine visitors’ time spent on your landing pages.

Next, Siteimprove assists you in optimizing your ad budget by displaying which campaigns are profitable and which are not. Increase spending on top-performing ads while reducing waste.

The software also provides a Quality Score analysis. Use this to figure out where you’re missing out on valuable clicks.

Performance ImprovementPerformance Improvement | Broken Links

“Speed up your website.”

That is the promise of Siteimprove, and it provides a performance improvement tool to assist you in doing so.

“Speed is the new website currency,” according to the website. You will lose rank if your pages do not load quickly.

Worse, visitors who visit your website may abandon it in favor of a competitor due to the lengthy load time.

Siteimprove will track your site’s speed from the perspective of multiple visitor profiles, allowing you to see how quickly people are accessing your web pages.

The tool will also generate detailed reports that show you the site speed based on your visitors’ network speed and location.

Siteimprove goes more profound than most SEO tools when assessing page load times. It will also guide you on how long it takes people to interact with your website.

In addition, the tool compares your engagement time to industry standards. Use that data to see how you compare to your competitors.

Can You Make Money With SiteImprove?

make money

Yes, You can!

In fact, SiteImprove has an Affiliate Marketing program that pays you a commission for every plan you set up.


There’s a lot that comes along with affiliate marketing that many people struggle with.

In fact, check out these Top 5 Reason Why Affiliate Marketers Fail.

Now, don’t get the wrong idea…

It’s not impossible to make money with affiliate marketing, but if you’re gonna put in the amount of grueling work to do this business (which, trust us, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.

The program that helped skyrocket many online businesses to over $40,000+ per month is so simple that making money really is like riding a bike.

Wrapping It Up

Let me ask you this: Should I do this? That’s a tough one to answer in a small blog like this.

Get a free trial of the Siteimprove software if you can. After that, you’ll be able to tell if it’s appropriate for your company.

Keep in mind that Siteimprove’s website does not provide any pricing information. That can only mean one thing: a high price.

But if it increases your potential audience, it might be worth your while to spend the money.

What Is Our #1 Recommendation For Making Money Online In 2022?

Digital Real Estate Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs. While there may be no “perfect business”, the research IS conclusive: Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results.

But even with a little time each day, you can move the needle in a Digital Real Estate business. And because this system is so flexible, you don’t have to constantly be working to make more money.

It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.  This is only possible if you have an income stream that’s not tied to your time.   TESTIMONIAL - JUMP ALL IN

2) You Own & Control EVERYTHING: With Affiliate Marketing, you don’t really own anything. You have no control over the quality of products. You don’t even own customers.

Look at the fine print for most affiliate agreements. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Real Estate, you own the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.  Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.


4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.  If you wanted to double your income with affiliate marketing, you’d have to double your traffic, double the average order size of each customer, OR double your commission rate. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.



5) Make Money Helping Real People: This part is what makes it all worth it. With affiliate marketing, you’re selling the product with the best commission rate, NOT the one that’s going to improve the most people’s lives.

And that makes it pretty hard to sleep at night. But with Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem: Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.  Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like SiteImprove which could one day make you money. You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.  All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

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