YouTube Shorts Anthony Morrison Review (2022 Update): Will It Make You Money?

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Updated: March 05

By: Scam Risk - Expert Reviewer

YouTube Shorts Anthony Morrison Review 2022

Short-form video materials seem to be here to stay.

With platforms like Instagram Reels, TikTok, and Vine generating large and often viral audiences, it seems that consumers can’t get enough of it. Then, in response to the growing trend, Google launched YouTube Shorts.

Bite-sized content has been on the increase for some time, and HubSpot Academy anticipates a shift toward more user-generated content, behind-the-scenes videos, and explainer/educational videos.

Brandon Saunders, a Digital Marketer with HubSpot Academy, hypothesized that the increasing usage of social media (and which content types acquire traction) shows how customers’ attention spans are shrinking over time.  As a result, marketers, and businesses must adjust – make content and ads include short but meaty videos.

Is Youtube Shorts a content strategy that you need to incorporate into your business?

DISCLAIMER:
This YouTube Shorts Anthony Morrison review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Pros: What I Liked

  • Videos are easy to make.
The Good

Cons: What I Didn't Like

  • Very short videos may be less likely to get video ads.
  • Problems with technology. Many YouTubers have noted that the Shorts option often disappears from the app.
The Bad

YouTube Shorts is an ad agency course. The basic premise is that you’ll learn how to build your own ad agency, land clients, and get them results.

Running an agency (even though they’re a bit of a commodity nowadays) isn’t a bad way to get your feet wet in the world of online business.

That said, there are a lot of moving parts with this business model:

  • Prospecting – you need to know how to find potential clients
  • Sales – you need to know how to convince those clients to give you money
  • Media Buying – you need to know how to run ads profitably
  • Copywriting – you need to know how to tailor your ad messaging for the right customers
  • Design – you need to know how to design ads/landing pages to maximize conversions
  • Email Marketing – you need to know how to follow up with prospects and customers
  • Automation – you need to know how to connect everything properly

Now, most course-sellers will try to make this easier on you by telling you they’ve managed to “automate everything”, offering “plug-and-play” campaigns, and “pre-built templates”.

Here’s the thing though:

Markets are always changing. They get more savvy as time goes on.

If you buy a program with thousands of other students, where everything is built out for you, there’s an almost 100% chance those templates don’t work.

Why?

Because if thousands of other students are using those exact same “plug and play” campaigns, tens of millions of people have already seen them, reducing their effectiveness.

Not to mention, with most agency programs, the templates are actually built by some virtual assistant in the Philippines or India, and have never actually been tested in real life.

And if they have, there’s a good chance they’re extremely outdated, since most programs don’t bother updating their templates after launching. The course creator gets too busy just trying to sell to more and more students, instead of focusing on quality education.

Now, here’s the most sinister part of this whole thing:

Most course creators market their agency courses as something you can do anywhere in the world. You might hear them say things like “The world is my office” or “This is a simple passive income business”.

That’s just plain false. Running an effective agency is in no way passive. Look at the list above, and remember that you can’t rely on pre-built templates. You’re responsible for every part of the process.

Does that really sound like a business you can do from a laptop on the beach?

See how this could be a problem?

passive income

Now, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Mastering 100 different roles
  • Needing to be a technology wizard
  • Working round the clock just to keep things from blowing up

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

TESTIMONIAL - STILL GETTING PAID

If that sounds like something you’d be interested in, check out Digital Real Estate. 

However, if you’d still like to know more about YouTube Shorts, keep reading.

no need to show personalized or generic ads depending on the content you will copy and paste

What To Expect From This Youtube Shorts Review

This review will go over Youtube Shorts to see if it really is the best digital marketing platform out there.

You’ll learn whether digital marketing is the right online business for you.

And at the end, you’ll find answers to some of the most frequently asked questions regarding Youtube Shorts and digital marketing in general.

An Overview of YouTube Shorts

On September 14, 2020, YouTube released the beta version of Shorts in India, causing some to wonder, “What is YouTube Shorts?”

Then, on March 18, 2021, YouTube launched Shorts in the United States. “Can YouTube Shorts be monetized?” several skeptics wondered.

On May 11, 2021, YouTube announced a $100 million Shorts Fund. And some creators began to wonder, “How can I increase audience engagement and site statistics on YouTube Shorts?”

Finally, on July 12, 2021, YouTube launched Shorts in more than 100 countries worldwide. Some marketers were prompted to ask, “Which producers of content and ads include YouTube Shorts as their tool?”

These are all excellent questions. So, let us go into this Youtube Shorts review to get the answers to these questions.

What Is Youtube Shorts?

Shorts is a short-form video experience for anybody who wants to produce short, captivating videos using only their mobile phones,” said Chris Jaffe, VP of Product Management, in a post unveiling “a new way to view and create videos on YouTube.”

Shorts is a new way to express oneself in 15 seconds or less,” he added.

With our multi-segment camera and YouTube Shorts creation tools, you can easily produce short-form videos up to 60 seconds long. And short-form videos have been existing since April 23, 2005, when Me at the Zoo was uploaded on YouTube.

Since September 11, 2012, when YouTube released its own app for the iPhone, creators and artists have been able to produce YouTube videos using their mobile phones.

Shorts creation tools are now available worldwide using just a smartphone and the YouTube app.

Why Youtube Shorts For Personalized Content And Ads?

There isn’t much competition for YouTube Shorts right now. In contrast to ordinary YouTube videos, where you’re competing with material that’s been available since 2005, there’s not a lot of saturation in Youtube Shorts. So, if you’re an early adopter, you’ll receive greater exposure.

When a new feature, such as Youtube Shorts, is released, YouTube typically does two things. They’ll spend a lot of money on it, both in R&D and in paying producers to generate content, and they’ll concentrate on distribution. YouTube will promote and push Shorts because they want you to succeed. As a result, Youtube Shorts provide a huge opportunity for both marketers and producers.

Youtube Shorts is a level playing field for viewers, albeit larger artists will have a better understanding of what an audience would react to. To be successful, you must continuously publish, which necessitates the use of a programming or content strategy.

Is Audience Engagement and Site Statistics On YouTube Shorts Depending On Your Settings?

The potential of earning money – even if it is just a tiny amount of money – has prompted a small army of creators all around the globe to wonder, “How can I achieve more audience engagement and site statistics on YouTube Shorts?”

The answer is, “It’s difficult”. Or, to paraphrase Jimmy Dugan (Tom Hanks) in the 1992 film “A League of Their Own,”  “It’s intended to be difficult. Everyone would do it if it wasn’t so difficult.”

You might begin by reading, “How to Get More Views on YouTube: Experts Share Tips“. It contains 17 expert tips from 11 different video marketing gurus on how to increase audience engagement and site statistics on YouTube.

Following that, you may enroll in as many of the YouTube Creator Academy‘s courses as you like.

Unfortunately, YouTube Shorts are only mentioned in a handful of courses. They will, however, give a solid foundation upon which you can grow.

To learn how to increase audience engagement and site statistics on your YouTube Shorts, you’ll need to either experiment to see what works (and what doesn’t) or search for videos on the YouTube Creators channel to find new Shorts videos.

Focus on making the initial few seconds of your videos engaging in order to capture viewers’ attention and keep your material concise.

Keep in mind that Shorts loop, so pace your material properly and consider methods to enhance replayability.

Make your content and ads include trendy moments, events, or songs to make them more relevant.

Use your natural voice or reveal a behind-the-scenes experience to make your material more accessible.

Make your Short rewarding by creating material that educates, entertains, or makes your audience feel good.

Check out the pivot pages for additional channels, particular audio tracks, or hashtags to be inspired by the YouTube Shorts community.

You may publish Shorts on your main channel, open a second channel, or put your Shorts in a Shorts section of your channel site, making it easy for your viewers to differentiate between Shorts and your usual long-form videos.

Can YouTube Shorts Be Monetized?

This question was resolved on May 11, 2021, when YouTube announced a $100 million Shorts Fund to be given between 2021 and 2022.

Anyone may join in the fund by making one-of-a-kind Shorts that delight the YouTube community.

“Each month, we’ll reach out to thousands of creators whose Shorts got the highest audience engagement and site statistics to reward them for their efforts,” Amy Singer, Director of Global Partnership Enablement for YouTube Shorts, stated in a post announcing the YouTube Shorts Fund.

(A channel’s Shorts will contribute to their monthly performance each month viewers watch them, not just the month they were posted.)

But…

There’s a lot that comes along with digital marketing that many people struggle with.

Now, don’t get the wrong idea…

It’s not impossible to make money with digital marketing, but if you’re gonna put in the amount of grueling work to do this business (which, trust us, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.

The program that helped skyrocket many online businesses to over $40,000+ per month is so simple that making money really does become second nature. 

How Do You Measure Audience Engagement On YouTube?

The engagement tab will measure audience engagement on your Youtube channel. Among the key measures used here are:

  • Likes/Dislikes
  • Likes/Dislikes Comments
  • Shares
  • Subscribers Change

To measure audience engagement rate, add up the entire number of likes, dislikes, and comments for all of the channel’s videos (during a specified time period) and divide by the total number of channel subscribers.

Is Youtube Shorts Legit?  Or Is It A Scam?

Is it a scam?

So, is YouTube Shorts a scam? Not technically. You can make money with this program, but it’s definitely not as easy as Anthony Morrison makes it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – running an agency is extremely active income (NOT passive).

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re getting into this game to live life on your terms, travel the world, and generate passive or semi-passive income from anywhere, then this isn’t for you.

What if, instead, you could put in a couple hours a day (in your spare time) to build a single digital asset, and your reward was a $500 to $2,000 payment that came in every single month?

And what if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

And, unlike a traditional ad agency, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece

TESTIMONIAL - SAYING GOODBYE TO OUR JOBS

They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Conclusion

Shorts are a great way for YouTubers with millions of subscribers to keep their audience engaged.

But, when it comes to building a business, you have plenty of options.

And even if you’re dead set on becoming a digital marketer, you’ve got way better options than Youtube Shorts.

Keep in mind, I don’t get paid to promote any of the programs I review. I personally think digital marketing is a great business model, but you could end up leaving way too much money on the table.

Are There Alternatives To YouTube Shorts

alternatives

Yes, there are plenty of other business models to choose from if you want to pursue this making money online.  Here are just a few:

What Is Our Top Recommendation For Making Money Online In 2022?

Digital Real Estate

Our team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.

Why?

1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.

TESTIMONIAL - JUMP ALL IN

2) You Own & Control EVERYTHING: With an ad agency, you don’t really own anything. You’re a hired gun for clients, and entirely at their mercy.
Sure, you own your agency, but if your business grinds to a halt once you stop working, all you really have is a self-created job.
With Digital Real Estate (a passive income stream), you own all the assets, which means you have all the power and all the control.

TESTIMONIAL - FEELING BLESSED

3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

TESTIMONIAL - SCOTT LEAD GEN

4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with an ad agency, you’d have to double your clients OR double the monthly payment of your existing customers. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.

TESTIMONIAL - LANCE LEAD GEN

5) Make Money Helping Real People: This part is what makes it all worth it. With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent. Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

TESTIMONIAL - BOSS OF MY FUTURE

Now, the choice is yours. You could continue browsing, looking at opportunities like YouTube Shorts which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

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