Someone said there are three niches that will always work in affiliate marketing — or in any kind of marketing for that matter. Whatever happens, come rain, shine, snow, hell or high water, these Big Three will remain welcomed, desired and sought-after. Can you guess what they are?
It’s Love, Beauty, and Money. Let’s have a quick rundown.
Under Love, you will find topics like marriage counseling, finding the right one, attracting the right partner, online dating, forgetting about your ex or getting your ex back, reconciliation, and fixing relationships.
Under Beauty, you will find health and fitness, exercises, how to lose belly fat, how to stop sugar cravings, going cold turkey on smoking and drinking, beauty supplements — or in Asian countries, whitening products, crash diets. And the list goes on.
Under Money, you will find how to make money online, multi-level marketing, jobs and careers, real estate, foreign currency exchange markets, and so on down the line.
These niches and their subcategories and products and services are called evergreen. As the name says, it denotes having an enduring freshness or success or popularity. In other words, it will never go out of style. Fads will come and they will go — all-in quick fashion but these areas stay evergreen — yup, like the deciduous trees.
But hold your horses, don’t get too excited just yet. Yes, these top three remain lucrative niches. But remember that people are always looking for answers to the particular issues of their daily existence. In this case, it’s best to start with its sub-categories or even sub-sub-categories— these niches are too wide and vast and the ideas are too broad. Let’s take a look at the example of Beauty.
Under beauty, you will find the subcategory of Health and Fitness. It’s still broad in breadth. Let’s narrow it down to the topic of “How to Lose Belly Fat.” Well, that seems okay… But how about making it more specific. “A diet group for women.”
Does it seem more targeted and specific? It’s much easier to tackle a sub-sub-category within a large category and then allow yourself to expand from there. From diet groups to women, you can add supplements for healthy bones and good skin or healthy recipes or whatever topic is appropriate for this.
Remember, marketing in the internet world is itself a special niche where your prowess for special skills can give you some money, if not a hell of a lot money. If you begin a successful online business in any of these top three riches, you can always create another side hustle from it.
And that is —teaching people how to make money through sharing and using their skills too. Also, you can label yourself or your business as an affiliate marketer.
There is no such thing as a sure win. Any niche with good products or services to sell can be a money-spinning, money-churning business in the long run. That is if you make wise, systematic approaches to your activities in affiliate marketing.
So, discover your interests, your passion. The things that are right up your alley. The things that excite you. The things that are your cup of tea. Your role is to make your affiliate marketing business’s niche option as lucrative as it can be.
Here’s a fair warning if you intend to join the affiliate marketing bandwagon. Don’t go looking for small markets for niche options — thinking that since no one else does it, then you don’t have anyone to divide the pie with. It’s too risky to do that.
The truth is getting into huge and proven, gainful money making markets are the way to go. Huge competition means huge markets. From those popular niches, try to look for sub-niches that will answer the needs of your certain target audience. Check out people’s hobbies, sports, where they spend their money, or what sports stuff they love to indulge themselves with.
Speaking of markets where people spend ridiculous amounts of money — check out the pet market. People would buy expensive food, clothes, shoes, vitamins, and grooming services for their beloved pets. It’s interesting to note, though sad as well, that a handful of pets live a much more cushy life compared to many humans. But that’s another opportunity and a huge market there to make some dough.
It’s also noteworthy to look into self-improvement programs, home-based learning, or anything that will give people a better life. Or any market with high payments or payouts like luxury vacations, high-cost cruises, expensive items.
The main idea here is you should look out for niches where people are familiar with and are willing to blow some dollars offhand and established markets that will buy things and services that bring them sheer joy and big and small pleasures.
With the “new normal” happening in our present known world, online purchasing is going to be a hit. If truth be told, making money through affiliate marketing has never been as straightforward and easy as today.