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Primerica Pyramid Scheme Review (2024 Update): Everything You Wanted To Know!

By: JosiahDec 11, 2023Network Marketing
Primerica Pyramid Scheme Review ([year] Update): Everything You Wanted To Know!

Nearly half a century after its founding, Primerica has become a major player in the life insurance industry. There are about 150,000 workers and a $5 billion market value.

However, despite Primerica's length and profitability, many people are skeptical about the company's legitimacy based on their initial encounter.

In today's article, we uncover the truth about Primerica and what worries us about working with Primerica.

Chances are you heard about Primerica because someone - a friend or family member - introduced you to the company. Maybe you attended an online workshop or webinar, or maybe an in-person information session.

Your head’s probably spinning. This might be the first time you’ve heard about a real way to make money outside of a typical job.

So first off, congratulations!


This Primerica Pyramid Scheme review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.

  • A representative's schedule is flexible.
  • Possibility of excellent income.
  • A good stepping stone into the insurance industry.
  • Lots of pressure to recruit and sell.
  • No guaranteed wage or income.
  • Some say the workplace is toxic.

Why Listen To Us

My name is Josiah, and this is my Dad, Joel.why listen us

Together, we make up the team here at Scamrisk.

If you’ll let me bother you for two minutes, I’d like to quickly explain why I’m even here writing this review.

In early 2020, I had just graduated from college & had no real career prospects.

I knew I was destined for something more, but I had no clue how I was going to make it happen.

I had this sinking feeling in my gut all the time… like the “big man upstairs” had accidentally given me the version of life where I’d be mediocre forever, instead of the one where I was, ya know – happy & fulfilled.


I had fiddled around with some different online businesses in college:

Some random MLMs, a bit of affiliate marketing, a (failed) dropshipping store or two, all the usual suspects.

Even my dad had been involved in MLMs back in the day… selling knives & other random nonsense people (probably) didn’t need.

All I really wanted was to find something that was going to actually work for me.

Maybe those things had worked for others, but for me it all turned up a fat “0” in the bank account department.

So I searched! And searched… and searched… and searched…

And eventually, I somehow stumbled upon a program that promised to help me build an income online (read about it here if you’re curious).

I didn’t really want to be “rich”.

The thought of making a reliable $5K per month & not having to worry about clocking in to a 9-to-5 ever again was all I needed.

Sure, there were people in the program doing high-6 and low-7 figures per year… but that wasn’t what I was out for.

I just wanted to provide freedom for myself, and if I was lucky, take my family along for the ride.

Fast forward a few days and a few phone calls & I was enrolled!

Here’s the first “money making website” I put up:

why listen us gif

I built that site in 2020, and it still makes me $1,500 per month. It’s a basic 5 page website I built based on a template the program provides.

The best part to me? My dad and I get to do it all together!

So between the:

  1. Ease of reaching $5-$10K per month in income online

  2. Straightforward-ness of the system to do it

  3. Fact that I get to do it w/ my family

Is why I recommend local lead generation as my #1 business model for making money online.

Sure, it takes some work and dedication – but anyone that tells you that there’s a business out there that requires no work is selling you a lemon.

I’m not saying you need to sign up for the same program I did, but I would definitely recommend giving the business model a peek!

You’ve just entered a whole new world...the world of making money on your own terms.

However, you came in through the wrong door.

Because Primerica is - plain and simple - an MLM. Throw whatever fancy name you want on it...multi-level marketing (MLM), network marketing (NWM), direct sales, or anything else, it’s the same concept:

You pay some money upfront for the “opportunity” to sell products.

The products are typically low-quality but with high price tags (because fancy labels and stuff).

You’re told that the key to building your own successful business is selling these products to friends and family, and getting them on a subscription (so you get “monthly recurring revenue”).

Unfortunately, like most people who get taken in by these types of schemes, you’ll quickly discover that the well runs dry faster than you imagined.

After all, they make it sound really simple. “Just get 5 people you know onto this magic widget, and things will just grow from there.”

And in your head, you think “How hard can it be? I know plenty of people, 5 will be easy.”

But then you do it, and you realize people look at you like you’ve joined a cult. You’ve become “that person”, who joined an MLM, and is now trying to sell questionable products or services to everyone they meet.

It puts a strain on your relationships, and you end up stuck between two worlds.

But it’s not your fault. These companies spend millions of dollars each year figuring out exactly how to brainwash and recruit people. And that’s why we’re here.

To help you find a better way before it’s too late.

So, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Inventory
  • Selling to friends and family
  • Selling to strangers
  • Recruiting people
  • Dealing with questionable products that weigh on your conscience

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

If that sounds like something you’d be interested in, check out Digital Leasing.

TESTIMONIAL - Still Getting Paid

This is nothing like MLM, and that’s probably a good thing.

However, if you’d still like to know more about Primerica, keep reading.

What Is Primerica Life Insurance Company?

Primerica Life Insurance Company Established In Duluth Georgia

Primerica is a life insurance company established in Duluth, Georgia. Primerica focuses on selling level term life insurance policies to middle-class families and recruiting them to become sales agents.

The most successful Primerica agent is not the one who sells the most insurance but hires the most individuals to sell Primerica goods.

Primerica exclusively provides term life insurance and aggressively promotes permanent products like universal and whole life insurance. While Primerica's term life insurance policy is not a bad product, the manner it is priced and presented typically attracts unwanted attention from the professional insurance community.

It does offer other insurance and investment products, most of which are repackaged services from other vendors, such as investments and pre-paid legal services.

Is Primerica A Pyramid Scheme?

Is It A Pyramid Scheme 1

Primerica is not a pyramid scam. Pyramid schemes are unlawful, but Primerica's activities are fully legitimate. In reality, they have been publicly listed on the New York Stock Exchange for decades and are governed by national regulatory bodies in the nations in which they operate.

It works similarly to a multi-level marketing organization that focuses on financial goods and insurance.

Although they do not use this language to define themselves (particularly the MLM portion), they depend largely on the recruitment of newly licensed persons to sell their goods and recruit more and more representatives, expanding their reach.

How Does Primerica Life Insurance Works?

Learn More About Primerica

Why Primerica? Proven business model with unlimited income opportunity. Personal financial literacy and empowerment. No territory limits or restrictions. Paid life and securities licenses. Own your own business Home office staff of 2000 supporting your business. POL delivers state of the art online resources and support. Access to individual major medical and group supplemental health insurance through the benefits marketplace Quarterly equity program when you become an RVP The Ownership and RVP equity program is subject to terms, conditions and applicable regulatory requirements. Please see POL for all the rules on these programs, including how to qualify. Benefits are not provided by Primerica. POL delivers state of the art online resources and support. Why not Primerica?

When you're hired, you'll be shown:

  • How Primerica works and what life insurance coverage it offers.
  • How to market the company's insurance policies.
  • How to sell Primerica life insurance policy to customers.

Like many other significant insurance marketing businesses, Primerica does not provide sponsored insurance lead programs to produce interesting prospects.

On the other hand, Primerica teaches you how to target your "warm market" instead.

Friends, family, and business acquaintances in your social circle who may be interested in purchasing (and selling) insurance are considered your warm market.

These are the first people you want to see about getting insurance.

As an insurance agent, your work is complete after contacting them, setting an appointment, and selling insurance or recruiting them.

How To Make Money With Primerica Life Insurance Policies?

Can You Make Money With Primerica

Please take a look at how Primerica compensates its employees.

It does not pay a salary to any of its insurance agents.

Primerica, on the other hand, is a commission-based sales opportunity.

You consume your prey, in other terms. A lack of output equates to a lack of revenue.

This is standard practice in the life insurance companies. The finest commission-based insurance sales possibilities exist.

They pay agents between 25% and 30% commission on the sales of their insurance products.

Increases in output and recruitment result in larger commissions.

Best Way To Make Money With Primerica?

Get People On Board To Earn More

RVPs Max Out their Compensation: Commission = Advances and Earns. Overrides. Monthly Bonuses. Residual Income (12-b1 fees) Stock opportunities. Ownership. As an RVP (12 clients/month) = 100,000+/year. RVP. Assumes each client has purchased: 1 Auto referral ( 55), 1 Primerica DebtWatchersTM subscription ( 48), 1 Primerica Legal Protection Program subscription ( 80), 1 life sale ( 600,000 face amount, Custom Advantage 30-year policy, issue ages 26-45, and QBI of 70%), 1 IRA ( 20,000 rollover plus 300/mo contributions, with a 4.31% dealer reallowance). See important endnotes on last page. The Ownership Program is subject to terms, conditions and applicable regulatory requirements. Please see POL for the Ownership Program documents and policies, which control in all respects. Agent 50% 4 clients. Speaker Notes: What we do is we take people on board part-time, like agents, we call them Representatives or Reps, and we teach them how to become brokers, which are Regional Vice Presidents. So which would you rather be, an agent or a broker? You’ve got to be an agent first to learn the process. As an RVP, Regional Vice President, you max out your compensation. As an RVP you get full commissions, advances and you earn overrides. An override is the income you receive from the effort of other people making money. We don’t get paid to recruit somebody we get paid to recruit people that become successful, which means we’re in it with you. As a Regional Vice President, you have potential to get monthly bonuses, potentially thousands of dollars a month in monthly bonuses as well as residual income in the form of 12b-1 fees. When you become a Regional Vice President, you max out your compensation in areas like investments in the securities business where you get residual income. As the market and your assets continue to grow, your income and residual income continue to grow. You have opportunities to purchase stock, but you also have opportunities for stock grants. As a Regional Vice President you have stock opportunities. Agent 50% 4 clients. Agent 50% 2 clients. Agent 50% 1 client. Agent 50% 1 client. Which would you rather be — an agent or an RVP? 17.

With Primerica, the greatest method to earn a lot of money is to have a huge downline of agents.

According to Primerica's pay structure, promotions are based on mass recruiting, not on large personal productivity, as with many other companies.

A company's compensation structure reflects the company's ideals, just as in any other sales organization.

The primary goal of the business is to increase the number of Primerica agents on the system. So Primerica tries to get as many people on board as possible.

Is Primerica A Scam?

Scam or Legit

So, is Primerica a scam?

Not technically. You can make money with this program, but it’s definitely not as easy as the company makes it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and - most importantly - the actual commissions are pretty small.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months and then your reward is a $50 commission, it’s not really worth it.

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Leasing.

And, unlike an MLM, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece

TESTIMONIAL - Saying Goodbye To Our Jobs

They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Leasing.

Are There Alternatives To Primerica?


Yes, there are plenty of MLM companies to choose from if you want to pursue this business model. Here are just a few:

What Is Our #1 Recommendation In Making Money Online In 2024?

Digital Leasing

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Leasing is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Leasing is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Leasing business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With MLMs and Network Marketing, you don’t really own anything. You have no control over the quality of products. You don’t even own your “team”.

Look at the fine print for most of the agreements folks sign when they join one of these companies. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Leasing, you own the assets, which means you have all the power and all the control.

TESTIMONIAL - Feeling Blessed

3) Little To No Startup Costs: It’s possible to get into Digital Leasing with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket...even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

TESTIMONIAL - Scott Lead Gen

4) No Inventory: Alright, so most MLMs don’t make you buy the products and fill your garage with them anymore (unlike the good ol’ days), but you’re still in a physical products business.

And physical products always have physical limitations. Even if you don’t have to manage the inventory, you still have to deal with supply chain shortages that cause major delays.

Imagine finally landing your first customer, and then losing them after one sale because they had to wait 6 weeks to get their order.

With Digital Leasing, a 100% online business, you never even have to think about that risk.


5) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with an MLM, you’d have to double your customers OR double the average order size of your existing customers. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.

TESTIMONIAL - Lance Lead Gen

6) Make Money Helping Real People: This part is what makes it all worth it. In an MLM, your “upline” might convince you that what you’re selling improves people’s lives, but deep down, you likely know that’s not true.

Most of the time, you’re either selling a dream or a poor-quality, overpriced product with a fancy label.

And that makes it pretty hard to sleep at night.

But with Digital Leasing, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either...a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Leasing makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours.

You could continue browsing, looking at opportunities like Primerica which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Leasing.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Leasing.

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