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Offer Creation Course Review (Updated 2024): Is Alex Hormozi Legit?

By: JosiahSep 29, 2023Make Money
Offer Creation Course Review (Updated [year]): Is Alex Hormozi Legit?

In the ever-evolving landscape of sales and marketing, crafting compelling offers is key to standing out from the competition and driving business growth. One name that has received significant attention in this field is Alex Hormozi, an accomplished entrepreneur, digital marketer, and sales mentor.

With his Offer Creation Course, Alex aims to empower students and businesses to create offers that captivate audiences and drive success.

In this review, we will dive into Alex Hormozi's Offer Creation Course, exploring its content, value, and potential impact on your business. We will uncover the secrets behind effective offer creation, as taught by Alex, and examine how these insights can elevate your marketing game and increase your revenue.

Can Alex's free Offer Creation Course help you create your own digital product and drive more sales?

Or is it too good to be true?

Let's find out!


This Offer Creation Course review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.

  • Free course for everyone
  • Applicable to any business
  • Alex is a successful entrepreneur
  • No in-depth training included
  • No personalized coaching
  • Success based on own effort & dedication

Why Listen To Us

My name is Josiah, and this is my Dad, Joel.why listen us

Together, we make up the team here at Scamrisk.

If you’ll let me bother you for two minutes, I’d like to quickly explain why I’m even here writing this review.

In early 2020, I had just graduated from college & had no real career prospects.

I knew I was destined for something more, but I had no clue how I was going to make it happen.

I had this sinking feeling in my gut all the time… like the “big man upstairs” had accidentally given me the version of life where I’d be mediocre forever, instead of the one where I was, ya know – happy & fulfilled.


I had fiddled around with some different online businesses in college:

Some random MLMs, a bit of affiliate marketing, a (failed) dropshipping store or two, all the usual suspects.

Even my dad had been involved in MLMs back in the day… selling knives & other random nonsense people (probably) didn’t need.

All I really wanted was to find something that was going to actually work for me.

Maybe those things had worked for others, but for me it all turned up a fat “0” in the bank account department.

So I searched! And searched… and searched… and searched…

And eventually, I somehow stumbled upon a program that promised to help me build an income online (read about it here if you’re curious).

I didn’t really want to be “rich”.

The thought of making a reliable $5K per month & not having to worry about clocking in to a 9-to-5 ever again was all I needed.

Sure, there were people in the program doing high-6 and low-7 figures per year… but that wasn’t what I was out for.

I just wanted to provide freedom for myself, and if I was lucky, take my family along for the ride.

Fast forward a few days and a few phone calls & I was enrolled!

Here’s the first “money making website” I put up:

why listen us gif

I built that site in 2020, and it still makes me $1,500 per month. It’s a basic 5 page website I built based on a template the program provides.

The best part to me? My dad and I get to do it all together!

So between the:

  1. Ease of reaching $5-$10K per month in income online

  2. Straightforward-ness of the system to do it

  3. Fact that I get to do it w/ my family

Is why I recommend local lead generation as my #1 business model for making money online.

Sure, it takes some work and dedication – but anyone that tells you that there’s a business out there that requires no work is selling you a lemon.

I’m not saying you need to sign up for the same program I did, but I would definitely recommend giving the business model a peek!

There are countless information courses floating around the internet. Why? Because for every problem that exists, someone claims to have the solution.

And that solution is usually some oddball money-making system that tells you how to turn a casual interest - or maybe something you’re super passionate about - into sustainable, reliable income.

Just like the Offer Creation Course. Here’s the hard truth, though…

Most of these programs:

  • Take way more time than you’re led to believe
  • May have hidden fees
  • Require you to buy multiple upsells in order to get the “real” information

But most importantly, a lot of these programs just don’t scale.

“Scale” means once you do the work to make a little money, it should get easier to make more money, not harder.

The problem is, most programs out there make it hard to make money at first and even harder to keep making money.

In other words, you might be able to make some money in the beginning, but it won’t be sustainable, and you’ll end up getting discouraged.

This is the exact opposite of passive income.

When income is truly passive, you do the work upfront, but then you set it and forget it. The money gets made whether you’re working or not. It’s not directly tied to the hours you put in.

So, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Selling to friends and family
  • Selling to strangers
  • Recruiting people
  • Dealing with questionable products that weigh on your conscience

An income stream that brings in consistent monthly revenues (from a couple of thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

If that sounds like something you’d be interested in, check out Digital Real Estate.

TESTIMONIAL - Still Getting Paid

This is nothing like creating offers, and that’s probably a good thing.

However, if you’d still like to know more about Offer Creation Course, keep reading.

What Is Offer Creation Course?

What Is The Offer Creation Course

Offer Creation Course is a free sales and marketing training program developed by Alex Hormozi. This course, available on, equips you with the essential skills to craft an irresistible offer for any digital product or service.

By mastering these techniques, you can enhance your cash flow and expand your business.

Best of all, this program is entirely free, requiring only your valuable time. You don't even need to provide an email address or any personal information. There are no upsells or future payments associated with this course.

However, it's important to note that the course does not focus on a specific business model. While Alex suggests businesses offering services rather than physical products, you have the freedom to choose your own preferred business model.

Who Is Alex Hormozi?

Who Is Alex Hormozi

Alex Hormozi is a prominent entrepreneur, digital marketer, and sales mentor based in Las Vegas. Alex is the founder of highly successful companies such as, A.L.A.N., Prestige Labs, and Gym Launch.

With a combined revenue of $120 million in the past four years and an annual income ranging from $70 million to $80 million, Alex has achieved a personal net worth exceeding $100 million.

His journey began at Vanderbilt University, where he earned a degree in human & organizational development. Alex's entrepreneurial spirit led him to establish United Fitness, a brick-and-mortar business that quickly expanded to six locations within three years.

He later sold United Fitness and founded Gym Launch, successfully revitalizing and scaling over 32 struggling brick-and-mortar enterprises.

In 2020, he founded with the goal of acquiring and scaling more companies, which he currently manages with his wife.

Having scaled and exited seven companies by 2021, including a significant sale worth $46.2 million, Alex continues to profit as a shareholder.

Alex also gained recognition as an author when he published his book titled "$100M Offers: How To Make Offers So Good People Feel Stupid Saying No".

Additionally, he hosts a popular podcast called "The Game w/ Alex Hormozi."

His influence extends to social media, with a substantial following of 1.1 million on Instagram and 1.3 million on YouTube.

Is There A Catch For This Free Course?

Is There A Catch For This Free Course

Alex Hormozi begins his introduction by assuring viewers that he will not try to sell them anything during or after his free course.

The course creator emphasizes that his goal is to provide valuable knowledge and help people make money without spending unreasonable amounts on individual courses and mentorships. However, this raises the question of why he would offer this course for free and what his underlying motivation is.

Alex explains that his ultimate objective is not to help individuals make their first million, but rather to assist them in achieving long-term financial success in their service businesses.

His focus lies in profiting from investments and acquiring successful businesses. By sharing valuable content and resources, he aims to build a network of successful individuals who may potentially engage in future online business partnerships or investment opportunities.

What's Inside The Offer Creation Course?

Alex Hormozi's course provides comprehensive training and valuable insights across several key areas. The course covers the following topics:

  1. Start Here: The introduction video outlines the importance of creating a unique and irresistible offer for your business.

  2. Picking Markets: This section consists of four parts. It explores the three levers of success (marketing strategy, offer, and persuasion) and their impact on your business. Picking The Right Market

  3. Charge Its Worth: The third training video focuses on the effective pricing of your offer. It highlights the importance of aligning the price with the perceived value of the service or product, taking into account the capital of your target market.

  4. The Value Equation: This lesson introduces Alex's formula for creating a valuable offer for your current price. It explains how the desired outcome and the probability of achieving it contribute to the offer's value.

  5. Offer Creation Pt 1: This section guides participants through the process of developing an irresistible offer to your dream clients. It involves identifying the dream outcome for the target market, recognizing the obstacles and problems preventing customers from reaching that outcome, and basing the offer on solving those specific problems.

Offer Creation

  1. Offer Creation Pt 2: This lesson introduces the concept of the sales-to-fulfillment continuum through implementation tools. It explores the different types of offers, ranging from easy-to-sell and hard-to-fulfill to hard-to-sell and easy-to-fulfill.

  2. Bonuses: This lesson focuses on structuring bonuses and the marketing campaign effectively, leveraging human psychology to enhance the perceived value of the entire offer.

  3. Guarantees: The guarantees lesson examines how guarantees can reduce customer risk and increase the appeal of an offer.! Guarantees

  4. Scarcity & Urgency: This section explores methods for creating a sense of scarcity and urgency to drive sales.

  5. Naming Products: The final lesson focuses on the art of naming products to make them enticing to potential customers. Alex presents his MAGIC formula for creating captivating names and teaches how to rebrand and repeat offers effectively.

Throughout the course, Alex emphasizes his goal of helping participants build profitable businesses by creating irresistible offers, with the intention of benefiting from investments and acquiring successful companies.

Is The Offer Creation Course A Scam?

Scam or Legit

So, is the Offer Creation Course a scam? Not technically. You can make money with this program, but it’s definitely not as easy as they make it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and - most importantly - it might not scale.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months, and then your reward is being forced to grind it out for another 9 months before seeing any “real money,” well…that’s not a great deal, is it?

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate.

And you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection are all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece

TESTIMONIAL - Saying Goodbye To Our Jobs

They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives To The Offer Creation Course?


Yes, there are plenty of other business models to choose from if you want to pursue this making money online. Here are just a few:

  • Local Lead Generation
  • Digital Real Estate
  • SEO
  • Real Estate
  • Website Building

What Is My Top Recommendation For Making Money Online In 2024?

Digital Leasing

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business,” the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online or been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full-time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With creating offers, you don’t really own anything. You have no control over the quality of products. You don’t even own your “business”.

Look at the fine print for most of the agreements folks sign when they join one of these companies. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Real Estate, you own the assets, which means you have all the power and all the control.

TESTIMONIAL - Feeling Blessed

3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket...even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

TESTIMONIAL - Scott Lead Gen

4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple of keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 monthly in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with Offer Creation Course, you’d probably need to double the number of hours you spend working. Because, again, this program doesn’t scale.


5) Make Money Helping Real People: With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either...a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like the Offer Creation Course which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms, thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

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