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Mike Samuels Review (Updated 2024): Is He The Best Copywriting Coach?

By: Joel & Josiah

In the vast world of copywriting, one name emerges as a prominent figure—Mike Samuels, renowned for his persuasive prowess and remarkable success in generating sales through the power of words.

With a trailblazing career spanning years, Mike has established himself as a force to be reckoned with in the industry.

But what exactly sets him apart? In this Mike Samuels copywriter review, we will look into the teachings, experiences, and offerings of Mike, exploring the value he brings and the impact he has made on aspiring copywriters.

Join me as I uncover the insights, techniques, and principles that have shaped Mike’s journey, and determine whether his offerings are the right fit for your copywriting aspirations.

Let’s get started, shall we?

This Mike Samuels review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.


  • Learn exceptional persuasive skills
  • Focus on personal growth & self-improvent
  • Mike is genuine in helping others succeed


  • Quite expensive at $2,465
  • No private FB group or weekly Q&As
  • No personalized coaching

Why Listen To Us?

My name is Josiah, and this is my Dad, Joel.

Together, we make up the team here at Scamrisk.

If you’ll let me bother you for two minutes, I’d like to quickly explain why I’m even here writing this review.

In early 2020, I had just graduated from college & had no real career prospects.

I knew I was destined for something more, but I had no clue how I was going to make it happen.

I had this sinking feeling in my gut all the time… like the “big man upstairs” had accidentally given me the version of life where I’d be mediocre forever, instead of the one where I was, ya know – happy & fulfilled.


I had fiddled around with some different online businesses in college:

Some random MLMs, a bit of affiliate marketing, a (failed) dropshipping store or two, all the usual suspects.

Even my dad had been involved in MLMs back in the day… selling knives & other random nonsense people (probably) didn’t need.

All I really wanted was to find something that was going to actually work for me.

Maybe those things had worked for others, but for me it all turned up a fat “0” in the bank account department.

So I searched! And searched… and searched… and searched…

And eventually, I somehow stumbled upon a program that promised to help me build an income online (read about it here if you’re curious).

I didn’t really want to be “rich”.

The thought of making a reliable $5K per month & not having to worry about clocking in to a 9-to-5 ever again was all I needed.

Sure, there were people in the program doing high-6 and low-7 figures per year… but that wasn’t what I was out for.

I just wanted to provide freedom for myself, and if I was lucky, take my family along for the ride.

Fast forward a few days and a few phone calls & I was enrolled!

Here’s the first “money making website” I put up:

I built that site in 2020, and it still makes me $1,500 per month. It’s a basic 5 page website I built based on a template the program provides.

The best part to me? My dad and I get to do it all together!

So between the:

  1. Ease of reaching $5-$10K per month in income online
  2. Straightforward-ness of the system to do it
  3. Fact that I get to do it w/ my family

Is why I recommend local lead generation as my #1 business model for making money online.

Sure, it takes some work and dedication – but anyone that tells you that there’s a business out there that requires no work is selling you a lemon.

I’m not saying you need to sign up for the same program I did, but I would definitely recommend giving the business model a peek!


There are countless information courses floating around the internet. Why? Because for every problem that exists, someone claims to have the solution.

And that solution is usually some oddball money-making system that tells you how to turn a casual interest – or maybe something you’re super passionate about – into sustainable, reliable income.

Just like Mike Samuels. Here’s the hard truth, though…

Most of these programs:

  • Take way more time than you’re led to believe
  • May have hidden fees
  • Require you to buy multiple upsells in order to get the “real” information

But most importantly, a lot of these programs just don’t scale.

“Scale” means once you do the work to make a little money, it should get easier to make more money, not harder.

The problem is, most programs out there make it hard to make money at first and even harder to keep making money.

In other words, you might be able to make some money in the beginning, but it won’t be sustainable, and you’ll end up getting discouraged.

This is the exact opposite of passive income.

When income is truly passive, you do the work upfront, but then you set it and forget it. The money gets made whether you’re working or not. It’s not directly tied to the hours you put in.

So, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Inventory
  • Selling to friends and family
  • Selling to strangers
  • Recruiting people
  • Dealing with questionable products that weigh on your conscience

An income stream that brings in consistent monthly revenues (from a couple of thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

If that sounds like something you’d be interested in, check out Digital Leasing.


This is nothing like copywriting, and that’s probably a good thing.

However, if you’d still like to know more about Mike Samuels, keep reading.

Who Is Mike Samuels?

Who Is Mike Samuels

Mike Samuels (aka The Coffee Shop Copywriter) was a young and introverted 18-year-old who worked as a personal trainer, struggling to convincingly persuade gym-goers to invest in his services.

Though his social skills were a bit unpolished, this experience ignited a spark within him.

As a result, he ventured into the world of mobile personal training business, providing a small advantage but lacking scalability. He felt he’s stuck in feast and famine mode.

Recognizing his knack for persuasion, he made a pivotal shift toward online fitness training.

It was during this fitness business that he began to realize his true talent.

Driven by this revelation, he boldly dived into the realm of copywriting.

Mike Samuels’ Journey To Copywriting

Mike Samuels Journey To Copywriting

Moving swiftly ahead by eight years, Mike Samuels has consistently wielded the power of his words to persuade individuals into opening their wallets and spend money.

Mike firmly believes that copywriting should not be intimidating.

It doesn’t necessitate the skills of a literary genius; rather, it requires the ability to forge connections.

Simplicity is key, employing concise sentences that even a sixth-grader can grasp.

If you can send a text message, you’ve already entered the world of copywriting.

However, acquiring mastery in this craft can offer a distinct advantage.

Demonstrating empathy towards your readers, setting yourself or your clients apart, and effectively conveying your sales pitch on sales letters are all essential milestones on the path to becoming a successful copywriter. Other copywriters have success stories through this.

Mike emphasizes the importance of not falling into the trap of simply “trying to write copy” for potential clients.

Being excessively focused on sales can act as a deterrent.

Instead, lead with personality and core values. The objective is to sell not only the product or service but also yourself or your client.

How Does The Program Work?


Looking back on his journey, Mike acknowledges his biggest mistake in copywriting was accepting every project that came his way.

The result?

Dull and uninspiring copy and written word, dissatisfied clients, and meager pay rates.

His advice now?

Stick to your established fees, and if a project raises any red flags, don’t hesitate to walk away.

Mike’s current golden rule is to work with clients he genuinely enjoys spending time with, whether it’s over a cup of coffee or a refreshing beer.

Further wisdom from Mike includes the importance of prioritizing freedom over monetary gains. This encompasses various aspects, like having the freedom to manage your time, work from any location, and select your clientele.

Additionally, he stresses the significance of consistency and reliability. While you may create remarkable content, it is your dependability that determines whether clients will stay with you.

Mike’s humility is what truly sets him apart, erasing any doubts of a potential Mike Samuels Copywriter scam.

How Much Does It Cost To Join Mike Samuels’ Program?

How Much Does Mike Samuels Copywriter Program Cost

For those seeking to learn from him, Mike provides a course called “The Freedom Kickstarter.”

Priced at $2,465, this course delves into topics such as identifying the ideal clients, securing payment, crafting copy that resonates with them, and gradually increasing your rates as your confidence grows.

However, it’s important to note that “The Freedom Kickstarter” is solely video training.

There is no Facebook Group access, or weekly Q&A calls included.

For a more interactive coaching experience with Mike, consider opting for FKS Pro, starting at $1,358 per month, which offers a hands-on approach to learning and guidance.

Is Mike Samuels A Scam?

Scam or Legit

So, is Mike Samuels a scam? Not technically. You can make money with this program, but it’s definitely not as easy as they make it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – it doesn’t scale.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months, and then your reward is being forced to grind it out for another 9 months before seeing any “real money,” well…that’s not a great deal, is it?

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Leasing.

And you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection are all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece


They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Leasing.

Are There Alternatives To Mike Samuels?


Yes, there are plenty of other business models to choose from if you want to pursue this making money online.  Here are just a few:

  • Local Lead Generation
  • Digital Leasing
  • SEO
  • Real Estate
  • Website Building

What Is My Top Recommendation For Making Money Online In 2024?

Digital Leasing

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business,” the research IS conclusive:

Digital Leasing is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online or been in this space for a while but never really “made it,” Digital Leasing is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full-time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Leasing business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With copywriting, you don’t really own anything. You have no control over the quality of products. You don’t even own your “business”.

Look at the fine print for most of the agreements folks sign when they join one of these companies. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Leasing, you own the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Leasing with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

Scott Lead Gen

4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple of keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 monthly in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with Mike Samuels, you’d probably need to double the number of hours you spend working. Because, again, this program doesn’t scale.

Done Deal

5) Make Money Helping Real People: With Digital Leasing, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Leasing makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like Mike Samuels which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms, thanks to Digital Leasing.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Leasing.

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