Best Media Buying Posts Of 2022 So Far

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Updated: June 01

By: Scam Risk - Expert Reviewer

Become One Of The Experienced Media Buyers

Even if you have the most catchy and informative online advertising, it will become useless if your target audience can’t see it.

Do you know why some products are popular when cheaper products have the same performance?

Marketing, my dear readers. The right exposure to ad inventory makes a lot more difference!

This review will dig deeper into media buying and how it can help you. Also, you’ll see if being a media buyer suits you.

But before that, let us talk about another way to earn money that is less risky than media buying.

This Media Buying review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Pros: What I Liked

  • Cost-Efficient
  • Reachability
  • Optimize Ads
The Good

Cons: What I Didn't Like

  • Time-consuming
  • Dependent On Location Exposure
  • DependeLack Human Controlnt On Location Exposure
The Bad

Media Buying is an all about ad agency. The basic premise is that you’ll learn how to build your own ad agency, land clients, and get them results.

Running an agency (even though they’re a bit of a commodity nowadays) isn’t a bad way to get your feet wet in the world of online business.

That said, there are a lot of moving parts with this business model:

  • Prospecting – you need to know how to find potential clients
  • Sales – you need to know how to convince those clients to give you money
  • Media Buying – you need to know how to run ads profitably
  • Copywriting – you need to know how to tailor your ad messaging for the right customers
  • Design – you need to know how to design ads/landing pages to maximize conversions
  • Email Marketing – you need to know how to follow up with prospects and customers
  • Automation – you need to know how to connect everything properly

Now, most course-sellers will try to make this easier on you by telling you they’ve managed to “automate everything”, offering “plug-and-play” campaigns, and “pre-built templates”.

Here’s the thing though: Markets are always changing. They get more savvy as time goes on. 

If you buy a program with thousands of other students, where everything is built out for you, there’s an almost 100% chance those templates don’t work.


Because if thousands of other students are using those exact same “plug and play” campaigns, tens of millions of people have already seen them, reducing their effectiveness.

Not to mention, with most agency programs, the templates are actually built by some virtual assistant in the Philippines or India, and have never actually been tested in real life.

And if they have, there’s a good chance they’re extremely outdated, since most programs don’t bother updating their templates after launching. The course creator gets too busy just trying to sell to more and more students, instead of focusing on quality education.

Now, here’s the most sinister part of this whole thing:

Most course creators market their agency courses as something you can do anywhere in the world. You might hear them say things like “The world is my office” or “This is a simple passive income business”.

That’s just plain false. Running an effective agency is in no way passive. Look at the list above, and remember that you can’t rely on pre-built templates. You’re responsible for every part of the process.

Does that really sound like a business you can do from a laptop on the beach? See how this could be a problem?

passive income

Now, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Mastering 100 different roles
  • Needing to be a technology wizard
  • Working round the clock just to keep things from blowing up

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

Still Getting Paid

If that sounds like something you’d be interested in, check out Digital Real Estate. 

However, if you’d still like to know more about Media Buying, keep reading.

What Is Media Buying?

Group of Business People with Social Media Concept

Media buying process may sound complicated as it is new to your ears, but it is just all about purchasing ad space to help you reach your target audiences.

It is an online advertising strategy focusing on media channels and media outlets for ad placements.

Digital media buying is recognized under the paid media category. Media buyers are not actually looking for ad space but strategies to look at the most advantageous ad placement as cheaply as possible.

So media buying professionals are hired for online media efforts and media planning.

How Does Media Buying Work?

Media buying doesn’t end in purchasing ad space, as the real work starts.

Here are the three things to remember to understand the media buying process:

Pre-Launch Of Ads

Media Buying Preparations

Before you launch your paid advertising, you need to ensure that your chosen media outlet hits the spot with advertising goals.

Consider the type of your target audience, see if you can have a common ground, and use it to reach them.

Another thing is to have a background check on your competitors. Media buyers need to know their enemy for a sound strategy.

When you have the right strategy, you can expect your media planning to be in the right direction.

It is good to double-check your target market and media channels to avoid getting lost in your real agenda.

Advertising Campaign Launch

three girls chatting with their smartphones

three girls chatting with their smartphones at the park

After tailoring your media buying process, it is time to implement it.

In this phase, media buyers must ensure the effectiveness of delivery and the performance of ads or campaigns.

Taking note of this can help you with further decisions.

You, as a media buyer, are responsible for making certain that your ads show where you want them to, in front of the target audience, and the appropriate setting.

Rather than causing annoyance or upsetting customers, always deliver very relevant messages to their needs.

Make sure the ad space you’ve chosen is appropriate.

After making a media purchase, keep tabs on the results and how engaged your customers are.

Don’t ignore revisions that your potential clients suggest. They are the voice you need to hear actually to improve your campaign performance.

Post-Launch Of Ads Reflection

Reflection Is Important To Media Planners

Reflecting on the ad campaign performance in terms of delivery, ROI, customer interaction, media space, and overall performance is an important part of the post-campaign stage.

Media buyers need to draw the proper outcomes in this case. You will gain vital information for your future media planning approach by conducting a survey.

Gather all data you can possibly collect and analyze it to determine what is working and what isn’t working in the ad campaign.

It’s time to put the information to use. As a result of this data, advertising efforts may be optimized and targeted more effectively.

Keep an eye for the changes in the direction, and don’t focus on a single factor. Look for correlations and dependencies between variables to better comprehend the logic.

What Is Programmatic Advertising?

Programmatic Display Advertising

Programmatic advertising is also buying ad space, but the catch is that you use automated technology to do so.

On the other side, programmatic buying is the use of software to purchase digital advertising.

There are three key advantages to programmatic buying. The following are:


Progmmatic Buying Is Cost Efficient

Ads will only be shown to the right viewers once your campaign has been set up to recognize your target audience.



You can easily reach your potential customers as it can reach them no matter what device they have or what time they are available. Get them to the media outlets.


Programmatic Advertising Optimize Campaigns

It can be tough to track campaign performance when conducting campaigns manually.

Yet programmatic platforms can do the reports for you to just focus on the launching.

How Much Does Media Buyer Earn?

How Much Does A Media Buyer Earns

A media buyer has a profit ranging from $30,673 to $190,500 with a minimum wage of $54,750.

Is Media Buying Worth It?

Is Digital Media Buying Worth It

Media buying takes a long time to make sure that it is effective. It is heavily dependent on the location of ad exposure, and ad networks lack human control.

If you seek media owners and ad networks, you need to set your mind.

But if you want to enter this profession, take into account that the media buyer’s job is to assist, so you need to be knowledgeable to avoid disappointing your clients.

Is Media Buying A Scam?

Is it A Scam

Media buying is a significant part of a campaign’s success. It helps your product or service land in the right place.

So, is Media Buying a scam? Of course not. You can make money with this program, but it’s definitely not as easy as others make it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – running an agency is extremely active income (NOT passive).

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re getting into this game to live life on your terms, travel the world, and generate passive or semi-passive income from anywhere, then this isn’t for you.

What if, instead, you could put in a couple hours a day (in your spare time) to build a single digital asset, and your reward was a $500 to $2,000 payment that came in every single month?

And what if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

And, unlike a traditional ad agency, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece

Saying goodbye to our job

They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives To Media Buying?

Are There Alternatives To Network Marketing

Yes, there are plenty of other business models to choose from if you want to pursue this making money online.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2022?

Digital Real Estate

Our team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.

Jump All In

2) You Own & Control EVERYTHING: With an ad agency, you don’t really own anything. You’re a hired gun for clients, and entirely at their mercy.

Sure, you own your agency, but if your business grinds to a halt once you stop working, all you really have is a self-created job.
With Digital Real Estate (a passive income stream), you own all the assets, which means you have all the power and all the control.

Feeling Blessed

3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

Scott Lead Gen

4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum. 

If you wanted to double your income with an ad agency, you’d have to double your clients OR double the monthly payment of your existing customers. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.

Lance Lead Gen

5) Make Money Helping Real People: This part is what makes it all worth it. With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money. 

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent. Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

Boss of My Own Future

Now, the choice is yours. You could continue browsing, looking at opportunities like media buying which could one day make you money.

You could continue researching, never making a decision. 

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

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