Gary Vaynerchuk Net Worth (2022 Update): How’d He Get His Start?

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Updated: April 07

By: Scam Risk - Expert Reviewer

Gary Vaynerchuk Review

Are you looking for someone to walk you through the how-to’s of digital marketing?

Gary Vaynerchuk may be the one for you. After all, he’s not a popular marketing guru for nothing.

But can he really take your business ahead, or he’s just another charismatic leader with no proof of success?

Find that out by diving into my Gary Vaynerchuk Review!

This Gary Vaynerchuk review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Pros: What I Liked

  • He has an innovative marketing approach.
  • He knows how to run businesses in this modern age.
  • He sees the value of customers to the business.
The Good

Cons: What I Didn't Like

  • His marketing strategies may not work for uncharismatic entrepreneurs.
  • Too reliant on the social media influence.
  • Partnered with big companies only.
The Bad

The one thing that’s well-known about ultra high net worth individuals (UHNWs) – the folks worth at least $30 million USD – is that virtually ALL of them have some part of their fortune in real estate.

Many of the more famous rich people and “celebrity entrepreneurs” actually got their start in real estate. And that’s great for them! Not so much for us…

See, more millionaires are created during recessions than any other part of the economic cycle. Which is cool, except the last real recession was 2008, when real estate prices were in the tank and you could buy a whole neighborhood with $100,000.

Now, though, real estate prices are through the roof, and interest rates are skyrocketing too. So how does the everyday person start building a massive net worth in an economy like this one?

Have you considered Digital Real Estate?

The internet’s been around for decades, but the possibility of actually owning high-value pieces of property ON the internet is fairly new.

In other words, it’s a wide open playing field…but it won’t stay that way forever.

Here’s a quick summary of how Digital Real Estate works:

You invest a little money (maybe around $100) to either purchase or build a piece of “land” on the internet.

You specifically place this “land” in a high-traffic area, where lots of people pass through (just like traditional real estate, it’s all about Location, Location, Location).

The folks who pass through your “land” all happen to be looking for a specific product or service, so you “rent” your land to a business owner who happens to offer that product or service.

The business owner pays you $500 to $2,000 a month to “rent” your Digital Real Estate, because it helps them connect with their ideal customers.

Think of it like buying a strip mall, or an office space, just on the internet, for WAAAAYYY less money and headache.

If you’d like to learn more about Digital Real Estate, attend this free live training session from ScamRisk’s #1 recommended trainer.

But let’s dig in a little more about Gary Vee…

Gary Vaynerchuk is a digital ad agency owner. The basic premise is that you’ll learn how to build your own ad agency, land clients, and get them results.

Running an agency (even though they’re a bit of a commodity nowadays) isn’t a bad way to get your feet wet in the world of online business.

That said, there are a lot of moving parts with this business model:

  • Prospecting – you need to know how to find potential clients
  • Sales – you need to know how to convince those clients to give you money
  • Media Buying – you need to know how to run ads profitably
  • Copywriting – you need to know how to tailor your ad messaging for the right customers
  • Design – you need to know how to design ads/landing pages to maximize conversions
  • Email Marketing – you need to know how to follow up with prospects and customers
  • Automation – you need to know how to connect everything properly

Now, most course-sellers will try to make this easier on you by telling you they’ve managed to “automate everything”, offering “plug-and-play” campaigns, and “pre-built templates”.

Here’s the thing though:

Markets are always changing. They get more savvy as time goes on.

If you buy a program with thousands of other students, where everything is built out for you, there’s an almost 100% chance those templates don’t work.


Because if thousands of other students are using those exact same “plug and play” campaigns, tens of millions of people have already seen them, reducing their effectiveness.

Not to mention, with most agency programs, the templates are actually built by some virtual assistant in the Philippines or India, and have never actually been tested in real life.

And if they have, there’s a good chance they’re extremely outdated, since most programs don’t bother updating their templates after launching. The course creator gets too busy just trying to sell to more and more students, instead of focusing on quality education.

Now, here’s the most sinister part of this whole thing:

Most course creators market their agency courses as something you can do anywhere in the world. You might hear them say things like “The world is my office” or “This is a simple passive income business”.

That’s just plain false. Running an effective agency is in no way passive. Look at the list above, and remember that you can’t rely on pre-built templates. You’re responsible for every part of the process.

Does that really sound like a business you can do from a laptop on the beach?

See how this could be a problem?

passive income

Now, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Mastering 100 different roles
  • Needing to be a technology wizard
  • Working round the clock just to keep things from blowing up

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?


If that sounds like something you’d be interested in, check out Digital Real Estate. 

However, if you’d still like to know more about Gary Vaynerchuk, keep reading.

Who Is Gary Vaynerchuk?

Gary Vaynerchuk

Gary Vaynerchuk was born on November 14, 1975, in Babruysk, Belarus, part of the Soviet Union then.

He is Tamara and Sasha Vaynerchuk’s son. He has a younger brother named AJ Vaynerchuk, a businessman.

His family came to the United States when he was three years old, and they settled in the New York borough of Queens. Gary and his family then relocated to Edison, New Jersey.

Gary was a natural businessman from an early age. In Edison, New Jersey, he sold baseball cards and maintained lemonade stands during his childhood.

He began working in his family’s retail wine business when he was 14 years old. In 1993, he graduated from North Hunterdon High School.

He learned a lot about business in those early days, things he still applies today.

Today, he is better known as Gary Vee, a businessman and a best-selling author and public speaker in social media, e-commerce, and brand marketing.

Gary’s Personal Life

In 2004, Gary Vaynerchuk married Lizzie Vaynerchuk. They were blessed with two children named Misha Eva Vaynerchuk and Xander Avi Vaynerchuk.

Gary Vee has always been reserved when it comes to his personal life. However, he was thrust into the limelight when rumors of a divorce appeared when he uploaded a picture with another woman.

At any rate, Lizzie would be entitled to half of Gary’s money if he divorced her.

How Much Is Gary Vaynerchuk’s Net Worth?

Gary Vaynerchuk's Net Worth

Gary Vaynerchuk is a well-known entrepreneur, consultant and CEO.

What began with his family’s wine business has grown into a network of successful business ventures for Gary. Those victories surely resulted in a large amount of money being deposited into his bank account.

This begs the next question: how much is Gary Vee’s net worth?

At the time of writing, Gary has an estimated net worth of $160 million.

Considering Gary’s track record, I’m certain that he’ll much exceed this value in the next years.

How Did Gary Vaynerchuk Get His Start?

“So, my dad dragged me into the liquor store when I’m 14. Years later, in 1996, I launched one of the first wine centric e-commerce businesses in America.”

Gary Vee started by working in his family’s wine business at a young age.

When he realized that people collect wine in the same way they collect comic books, Gary became more enthusiastic about the wine business and fell in love with it.

He led his father’s business to grow from $3 million to a $60 million enterprise in the following years.

Gary’s career as an author and public speaker on social media, brand creation, and e-commerce is also a part of his beginnings.

Gary Vaynerchuk’s Wine Business:

Wine Library TV

In 1998, Gary graduated from Mount Ida College in Newton, MA. Shortly later, he converted the liquor business owned by his father in New Jersey, Shopper’s Discount Liquors, into a retail wine store, which he named Wine Library.

Gary began selling wine online. He successfully grew the company’s sales from $3 million per year to $60 million per year by 2003. His other venture, Empathy Wines, was bought by Constellation Brands in 2020.

Wine Library TV

From 2006 to 2011, Gary hosted his YouTube Show called Wine Library TV. The show featured wine reviews, new wine tastings, and wine-related advice. It was created daily at the Wine Library shop.

However, after reaching 1,000 episodes in 2011, Gary decided to end Wine Library TV. In the same year, he replaced it with The Daily Grape.

Shortly after vaynerchuk launched Wine Library, he cancelled it and started The Daily Grape.

Gary Vaynerchuk’s Media Companies:

Gary Vaynerchuk's VaynerMedia

In August 2011, Gary Vaynerchuk announced that he was leaving his wine company to focus on building VaynerMedia, a digital ad agency he co-founded with his brother AJ Vaynerchuk in 2009.

VaynerMedia is a digital advertising business that specializes in social media marketing.

Today, it works with Fortune 500 organizations on various projects, including creative strategy, paid media, production, e-commerce, influencer marketing, and other initiatives.

Gary is also the chairman of VaynerX, a communications and technology corporation that owns media properties and technology companies such as Tracer, a media and creative agency.

When Gary started The Gallery Media Group in 2017, he created VaynerX’s PureWow subsidiary firm.

By 2019, VaynerX had 800 employees and generated $130 million in sales annually.

How Did Gary Vee Rise To Fame?

How Did Gary Vee Rise To Fame

In 2006, Gary launched Wine Library TV. This is the 20-minute daily YouTube show that paved the way for his rise to fame.

He used Wine Library TV to share wine reviews with a larger audience while also indirectly promoting the Wine Library brand.

Over time, his number of YouTube subscribers grew. In 2008, The Conan Show invited him to appear on their show. That what seemed to be a chain reaction is, without a doubt.

Gary was featured on several popular television programs and magazines after that. They focused on how he was using social media to promote his company and brand.

When he started using Twitter, he became a prolific user. He amassed a following of more than 1.3 million during his time there.

On YouTube, Gary continues to post daily vlogs. He’s still doing it, but with the help of his crew these days.

Having the ability to be open and honest is something Gary takes great joy in. He became honest about his triumphs and failures. As of February 2020, he gained 2.55 million followers on YouTube.

Where Can I Find Gary Vaynerchuk On Social Media?

If you’re still reading this, you probably already know that Gary Vaynerchuk is known for his strong social media presence.

So, YES! You can find this guy in social media.

You can see him on channels such as:

  • YouTube
  • Twitter
  • Instagram
  • LinkedIn
  • Facebook
  • Snapchat

Gary Vaynerchuk Review: Is He A Scam?

wine reviews

So, is Gary Vaynerchuk a scam? Not technically. You can make money with his businesses, but it’s definitely not as easy as he makes it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – running an agency is extremely active income (NOT passive).

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re getting into this game to live life on your terms, travel the world, and generate passive or semi-passive income from anywhere, then this isn’t for you.

What if, instead, you could put in a couple hours a day (in your spare time) to build a single digital asset, and your reward was a $500 to $2,000 payment that came in every single month?

And what if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

And, unlike a traditional ad agency, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece


They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives to VaynerMedia?

Yes, there are plenty of other business models to choose from if you want to pursue this making money online.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2022?

What Is My Top Recommendation For Making Money Online In 2022?

Our team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With an ad agency, you don’t really own anything. You’re a hired gun for clients, and entirely at their mercy.
Sure, you own your agency, but if your business grinds to a halt once you stop working, all you really have is a self-created job.
With Digital Real Estate (a passive income stream), you own all the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.


4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with an ad agency, you’d have to double your clients OR double the monthly payment of your existing customers. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.


5) Make Money Helping Real People: This part is what makes it all worth it. With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent. Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like VaynerMedia which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

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