Flipping Businesses

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By: Scam Risk - Expert Reviewer

How To Start Flipping Businesses: 9 Tips For 2021

In this review, I’d like to talk you about flipping businesses.

As a matter of fact, the information that I’m going to share with you has helped over 77% of our readers decide if this is the right way for them to make money online.

You see, Google will give you a wide range of options for making money.

A classic way to build an empire is to trade stocks. However, flipping real estate is a more popular approach.

What do these two things have in common, anyway?

The basic principle of buying at low prices and selling at higher levels is what they share in common.

Because stocks aren’t subject to price control, your profit ceiling will depend on your ability to read markets and financial data.

With real estate, it’s possible to take proactive steps to make the property more valuable.

I’ll touch on this throughout the article…

But most importantly, you’ll see the exact system many others have used to build their own internet marketing business to over $40,000 a month in mostly passive income.

So, let me present another lucrative and brand new business idea:

Fixing and flipping online businesses.

Let’s get started…

Table of Contents

Flipping Businesses: A New Type of Trading

It’s easier to renovate just one room than to build a house from scratch. Similar problems can be faced when starting a new business. Finding no immediate results after putting in a lot of work can be discouraging.

It can be especially frustrating when you set your sights on creating “unicorns” – products that disrupt the market and change the game entirely (think Amazon, Facebook, etc.).

But many of us would rather create a profit-making business that requires little to no input.

It’s possible to make money by flipping and selling online businesses, instead of investing time, effort, and money building a new one from scratch.

This is why commercial real estate investors frequent the online marketplace for digital assets. A profitable website is a good investment opportunity.

The process of fixing or flipping businesses involves finding distressed companies, fixing them up, and then selling for profit. Online businesses are ideal for flipping, as you can adjust many aspects such as how to generate more traffic from different sources.

When buying and selling businesses to make a profit, three steps are involved: Finding, Fixing, and Flipping.

Finding: How To Spot And Secure A Good Deal

This type of trading goes well beyond just website flipping. There is a wide variety of online models, each with its monetization.

A narrow focus on the type of business you intend to buy will improve your chances of succeeding in fixing and flipping companies. To make sure you get a good deal, create a due diligence checklist.

Proper Due Diligence Reaps Due Rewards

This is important to filter out all the businesses that don’t meet your requirements. It will make it easier to find the perfect deal quickly by removing all other options.

It’s easier to check off potential businesses than it is to find the perfect deal. A Due diligence checklist will help you reduce the time and energy required to flip a business.

Online businesses need proof of earnings and traffic. This is similar to how brick-and-mortar businesses check for revenue and customer numbers.

A distressed company is defines as an existing business that may have experienced a decline in revenue or traffic and could be at risk of being shut down.

It is possible to find a deal for someone who needs to quickly sell their profitable company due to unforeseeable circumstances.

Then, there is the question of a business’ “niche,” or what it does within its business. A business that isn’t moving with the market would be a good choice.

One example would be a site where blog posts are about tech. The content may have not been updated in over a decade, and the reviews are often outdated.

Easy flips can include buying websites and online businesses in niches with changing trends. To keep your site in line with current trends, create a content schedule. Also, update any content that is still relevant.

The most common mistake people make when trying to flip businesses and sell sites is buying an internet business that isn’t profitable.

We found that doesn’t matter much when it comes down to the success of internet business. You will find profitable niches, with higher income potential than others.

However, it is possible to still have an online company that makes a steady monthly net profit.

The key is to identify a niche where you have an interest.

For example, someone might buy content sites that focus on insurance because it seems like a highly profitable niche. There is truth to the statement, however, the subject matter can be dry and boring.

Without a passion for it, you will soon lose interest. You are more likely than not to succeed if your business is in an area you are passionate about.

Raising Funds To Seal the Deal

Seller financing offers a lot of creative financing options. It’s an extremely interesting industry.

Our multiples are slightly lower than those of traditional offline businesses, such as your local laundromat. Lack of financing is the main reason, I believe.

There are many other options aside from raising funds from family and friends. SBA loans (small business administration loans) are one thing that has recently emerged. You can apply for an SBA loan if you buy an American business, and you’re an American citizen.

SBA financing is quite affordable, and it covers a large amount of the cost. However, they usually require collateral which is often your home.

In rare cases, they may waive this requirement. It’s not something I would recommend if you’re trying to save a life or increase your emergency fund.

Another smart investment strategy I’ve seen is that people in financially stable situations will take out a HELOC (or their Home Equity Line of Credit). It is similar to a credit line, but it works more or less as revolving debt.

Although your home is used as collateral, it also allows you to buy the company and sometimes get great ROI. This loan can be paid off in as little as one year, depending on how much you borrowed.

I wouldn’t advise you to do that. If your audience is looking for inspiration to finance creative projects, this is what you should do.

Acquiring A Distressed Online Business

Without a network of buyers, finding the right place to look for a company can be difficult. Online marketplaces, where people can purchase websites and online businesses, are a safe option.

Once you’ve found the perfect business, make an irresistible proposal that everyone likes. There are different types of Deal structuring, financing plans that you don’t have to pay all at once.

Listen to our Real Money Real Business podcast for more information about a business or its seller. To see if they are open to earning-outs,

Congratulations on acquiring your business after the seller accepts your offer. Now it’s time for you to turn your purchase into a valuable asset.

Fixing: Make Lemonade Out Of Lemons

How can you make your asset a successful website or online company?

Fixing a business takes a lot of hard work and sweat equity, just like renovating a home. This step can be outsourced if you don’t have enough time.

For example, you could purchase a Software as a Service business even if you’re not a software developer.

Even if the skills required to fix up the business aren’t yours, it’s worthwhile knowing what to do to keep your asset in top shape to flip for profit.

Common Tips For Fixing Online Businesses

These are some quick and easy ways that you can get started fine-tuning online businesses.

Online businesses are naturally at the mercy of being found via search engines. This is why it’s important to improve search engine optimization (SEO), for your website to rank higher on search engines.

A higher domain ranking will mean your content will appear before more people search for certain keywords. This will help to increase traffic.

SEO can have two effects on your site’s rankings: On-page and Off-page.

On-page SEO refers specifically to things you can affect directly on the website, such as image and content quality, type and quality, loading times, and time is taken to navigate between pages.

Off-page optimization is more complicated because it is primarily concerned with the number of sites that leave a link to your site, or one of your articles.

This is also known as a “backlink”. You can reach out directly to site owners to request backlinks by a one/one exchange.

For their link-building strategy, some site owners use public blogging networks (PBNs). PBNs consist of a group of expired domains, each with a high-ranking domain.

Google may consider a backlink linking to sites with expired domains. This can help increase your site’s authority.

However, PBNs are a potentially bigger problem than good.

An easy way to upgrade your website is to optimize conversion rate optimization. This will allow people to click more often on your ads.

Split-testing (also known as the A/B test) can be used if you don’t know which versions of the copy are more effective in increasing your CRO.

This is where you create two versions or ads of the page or advertisement and compare which one gets more interactions or views.

Split testing allows you to try out different content types, but the brand’s appearance plays a significant role in establishing trustworthiness.

Good design can go a long way in increasing the trustworthiness of a brand. That’s why it is a good idea for you to improve your web design (such as banners, logos, or product labels).

You should think about the price of a product/service that your online business is selling. If you have something to offer that is unique and market-fit for your online business, you might be able to sell at a higher rate.

Lower your prices to make yourself more competitive. But you’ll have to work harder to differentiate yourself from your competitors.

Offering limited-time discounts or exclusive deals is one way to do it. Because they fear missing out, people will grab these offers.

It is a simple way to generate additional traffic and increase revenue. Email lists can notify your subscribers of new content or offer a curated product listing.

A variety of monetization methods can be used to diversify your income sources and increase the online business’s worth.

It lowers the risk for your business to earn money from several monetization channels. The greater the proportion of revenue distributed evenly, the lower both the overall risk and perceived value. Win-win

Here are some more sophisticated tricks to improve your asset’s quality, depending upon the type of online enterprise you are trying to fix and flip.

Content Sites

WordPress is one of the most commonly used platforms for creating content websites.

We often find that content sites can be monetized by affiliate programs and display networks such as Google Adsense. It is possible to increase the revenue stream diversification of a content website by applying for both.

You can focus on adding content to your site if you don’t have enough. We found that quality content is crucial, but not the only thing required to increase revenue.

You can update content and do outreach to increase backlinks. This could be done by guest posting on relevant websites or cold-emailing companies in similar niches to offer backlink exchanges.

Content Marketing Institute offers a detailed guide to help you gain backlinks via guest posting.


eCommerce businesses should be able to cut costs wherever possible. Reduced package size can reduce costs and increase the overall weight. It may not sound like much but shipping more orders for fulfillment adds up quickly.

A third-party logistics freight forwarder can be hired to help you manage stock transportation between the factory and your warehouse.

Consider sourcing a superior product from a different manufacturer to add to your eCommerce store. If you live in an area that has many manufacturers, you might be able to hire a local expert.

Local guides can recommend the most reliable manufacturers. They can then order several samples to ensure quality. You may find cheaper products or higher quality products with similar quality.


Software businesses are very sought-after because they offer recurring monthly income and are money-making machines.

SaaS business owners have to figure out how to keep their turnover low. How to lower this number will greatly increase your business’s worth.

It is also difficult to generate the right kinds of leads. Modify your Lead Generation Strategy so that your marketing efforts target potential customers with a higher probability of subscribing.

Your product will also have a higher lifetime value because they’ll find it invaluable.

You can make your product available to as many people as you like by expanding your price plans.

The popularity of freemium products is because they allow users to experience a SaaS MVP’s Minimum Viable Product (MVP), with only the most basic features and glimpses at the full power of the product.

After using the product for some time, you can convert freemium customers to pay plans after they see how useful the additional features are.


You should generate as much interest in the service you offer as possible if you plan to purchase a service-based enterprise, such as lead generation or productized business.

Ask your customers to provide feedback about the current product range. It’s possible to adapt the product to fit their needs, particularly if your customers are willing to give you feedback on how they feel it’s helping them.

To increase your site’s popularity, you will want to attract as many people to your marketing funnel as possible. Through A/B Split Testing, you can increase the CRO for lead-capture forms on your landing page.

For those who aren’t confident in their copywriting skills, freelancers can be hired on Upwork and Fiverr to assist you.

If you are looking for new channels to market, it might surprise you that potential customers will respond more positively through these channels.

Pay-per-click and organic advertising are both options.

Flipping For A Profit

Now it is time to reap all the benefits of your hard work. This is where the fun begins for online business or website turning – selling an asset you have worked hard on in the past year.

If you are looking to turn your business around, you can either sell your website or online business through a private deal (private sale or an agent).

If you don’t have many investors or interested parties in purchasing these types of assets, you can reach buyers through LinkedIn, Facebook groups, and forums.

There are many benefits to using a broker. With a broker, you have access to a lot of potential buyers looking for great deals. Some of these buyers are venture capital companies, private equity groups.

Similar to the buying process it’s recommended to create a list of possible offers. To show serious buyer intent, buyers will need to produce proof of funds. Many tire kickers may express interest, but they will waste your time negotiating the deal.

Our marketplace verifies that buyers have the liquidity to enable future conversations to be meaningful. And if a buyer is interested in moving forward, you can be sure they will have the money.

You can think of how much support your team is willing to provide.

It is recommended to offer assistance to the buyer in the transition period. This, in turn, will increase their trust in you with your brand new business. Avoid any earn-out agreements if you don’t wish to be involved in the long term.


Is Flipping Businesses Profitable?

Instead of investing time, energy, money, and effort in building a company, you can flip businesses for healthy profits. Investors are interested in investing in a profitable website. The process of fixing or flipping businesses involves finding distressed businesses and fixing them up before selling for profit.

Is House Flipping Still Profitable Today?

Despite the declining real estate market, real estate investing such as house flipping is still lucrative and worth considering. For reliable income, the house flipping business can be one of your most profitable ventures. The financing of these projects, however, is not always easy.

What Is Our #1 Recommendation For Making Money In 2021?

Our review team has come across a program in the real estate industry that is next level!

Although it’s not real estate in the traditional sense, because it’s all digital.

Yup, Digital Real Estate!

With digital real estate, you have the opportunity to completely walk away from your 9-5 job!

Sound too good to be true?

Of course it does!

But it isn’t… in fact, business owners wish they had this skill!

What exactly is the skill?

Well, basically you are acting as a conduit for small business to increase their bottom line.

What we mean is…

You are helping these businesses grow!

But how?

All you have to do is build and rank a website and forward certain service requests off to a business owner in town… you could even email it to them!

This works for literally any service based business… ie: tree service, plumbing, towing, etc. 

How Do You Get Paid And How Much?

Simple, after you forward the jobs off to a business owner and he makes closes the deal, you simply ask to agree to a WIN-WIN arrangement.

A fair price to charge per lead, depending on the industry is 10-20%… let’s just use the tree service industry for example and go by worst case scenario.

Let’s say you build and rank the site and only 20 jobs a month come in. The average tree service job is anywhere from $500-$2000!

That means at bare minimum you have an asset worth $1000 a month!

See why they call it digital real estate now?

That’s a rent payment. 

The great thing is how easy it is to scale. You don’t have to answer the phone…all you have to do is get the phone to ring.

Truly passive income!

The training program takes making money online to a whole other level. The owner of the program walks you through how to build and rank a site hand in hand, with the occasional voice over when he is sharing his screen.

You will learn the importance of keywords, website name, how to send call notifications via email, backlinking, etc.

Once the training program is completed you will also have access to a Facebook group where you can ask questions and be in a community with others on the same journey as you.

Digital real estate allows you to have passive income with most of your day being spent OUT of the brick and mortar landscape.

Now, we know you probably have tons of questions… 

So, check this out to learn more.

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